Fallacious reasoning when used in regards to marketing, and better yet adverting. Is when one forms a strong, one-sided opinion based on their observation. Sometimes the reasoning can present a strong message; such as that from a dogmatic viewpoint where only one true choice exist within the mind of the observer. Though not all fallacious reasoning are extreme as the fallacious reasoning Dogmatism. Fallacious reasoning is used a lot in today’s advertising to influence people in society’s thinking, social atmospheres, and outlooks. The containers of fallacious reasoning are advertisements. An advertisement could be considered a display window for the marketer’s message. In advertising the fallacious reasoning can just as easily educate,
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While the executive sparks a conversation with a co-worker about his feelings on the as he whispers, “Hey Tom staring at that big Viagra billboard all day makes me want to try it; since it is so popular maybe it works”. The executive’s fellow coworker thinks over the advertisements message, possibly views it and finally may tell someone else. This string of events can determine the future success of the product, or services advertised. From doing some things marketers can create a scheme that angles advertising appeals to many consumers. As well, as get their advertised and or unadvertised message heard. The following pictures are examples from types of advertisement that contain fallacious reasoning. The three fallacious reasoning, held in the ads are Dogmatism; Bandwagon and Sentimental Appeal. These reasoning show the relationship between advertisements and marketers use of fallacious reasoning to appeal to their audiences.
To begin Dogmatism a fallacious belief that supposes one should forego all other belief systems, and accept one conclusion falters because the choice presented is usually not the only choice one can choose. This reasoning is comparable to if one were to imagine that they were supposed to be shown a number of choices to choose from to help them solve a given task to find out later only one choice is revealed. The following advertising controversially displays a symbol of