What General Mills And Kellogg 's Make You Buy Their Product Essay

1083 Words Nov 20th, 2015 5 Pages
All companies have their tricks to make you buy their product. Some companies like to draw you in with advertisements and the promise of their product to be good for you. Companies like General Mills and Kellogg’s use another trick that fools every day people into buying their products. What General Mills and Kellogg’s do is on the food labels of their product, they put different forms of measuring ingredients that might not be as good for you than it should be. The two biggest measurements used are teaspoons and grams. Whole Grains is a cereal grain that contains the germ, endosperm, and bran, in contrast to refined grains, which retain only the endosperm. Refined grains are missing fiber and key nutrients that their whole grain counterparts retain. Another thing that they do is give ingredients fancy names like anhydrous dextrose, corn syrup, or glucose which all mean sugar.

Some cereals are marketed towards children and some towards adults. According to the U.S. government, the age of a U.S. child is ages 5 -11. Cereals that are marketed towards children usually have a mascot in their commercials, and are usually animated. For instance, Lucky Charms has commercials where there are kids trying to steal a leprechaun’s cereal, and he uses the powers of the marshmallows to escape. On the other hand, cereals that are marketed for adults like Cheerios, have commercials with actors in them with less animations and advertises how it is “good for your heart.”

A Sample in terms…

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