Written Task [Type the date]
I wrote an opinion column targeting women on how different companies use advertisements to convince a male audience to purchase products and how this affects the men in our patriarchy. I used an informal and humorous tone to set a satirical mood to show the way mass media, in the form of advertisements, uses language to inform and persuade young men. In my article I used adult humor and verbal irony to set a satirical mood with phrases like, “Steps of cardinal hygiene and conversation overcome by most 15-year-olds are such an insult to your natural state of filth and social retardation that you need an expensive sports car to make up for it! Precisely!”. However, I used slightly sophisticated words and …show more content…
This is the very unfortunate reality of the ‘dominant’ and ‘submissive’ ideal as shown in the very popular trilogy, “Fifty Shades of Grey”. This book has led millions of women to believe that being dominated, being flogged and beaten for sexual pleasure is sexy and fulfilling to a woman’s life, when in fact this is a very sadistic view.
Based on this view, Duncan Quinn is attempting to advertise for a suit in an extremely objectifying manner while promoting violence as manly and praise worthy. Men are now conditioned to believe physically hurting the opposite sex is directly proportional to their masculinity.
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Oh but we can always count on health promoting adverts to give us a morally right image. Pictured on the left is a Reebok advert that encourages the point that it is all right to be careless about women. Cheating on your girlfriend? Perfectly all right! Cheating on your workout? Holy Mother of Mary, no! Yet again, we are suppressed, this time its fitness. Who would’ve known its possible?
1. The bright red standard Reebok logo is placed on the man’s black shorts, providing a good contrast, which captures the male youths’