Hypersexualization Of Women In The Media

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Mass media is a macro level influence in today’s society and one of the ways the sexual double standard and expectations for girl’s sexual behavior is reproduced. Miller discovered that many of these women were trying to make sense of the hypersexualized female in the media and the sexual behavior expectations of society. Despite these contradictory messages, most of the women she interviewed understood that being feminine is about being wanted by men but not wanting sex in return. By demoralizing societal deviances in other girls, they were able to raise their own status and portray the ideal feminine characteristics. Girls who participated in multiple sex partners and promiscuous behaviors were seen as passive recipients of boys and were …show more content…
Tracy Vaillancourt, a Canada research chair in children’s metal health and violence prevention at the University of Ottawa, wrote an article that examines the concept of the intrasexual competition strategy. She argues that girls and young women use two main strategies to increase their desirability: self-promotion and the diminishment of rivals (Vaillancourt, 2013). Her reasoning comes from an evolutionary stand point and emphasizes how the majority of this behavior is unconscious and needed for survival. Vaillancourt points out that beauty and fidelity are important traits looked for by males and that females use these to discount competitors and boost their own reputations. Vaillancourt concluded that although indirect aggression can sometimes backfire, it generally achieves the goal of fewer competitors and greater opportunity to favorable mates. The intrasexual competition strategy is another plausible explanation for sexual bullying among adolescence. Considering that the limited and confined expectations for female sexuality have been the same for many centuries and long before modern society, it is likely that an evolutionary aspect is …show more content…
In one article, Jessica Ringrose and Emma Renold examined the purpose and effects of one feminist political action. This action originated in the UK, and was called the Slutwalk. The walk originated after a Canadian police officer gave a ‘personal safety’ talk to a group of college students and was quoted saying: “I’ve been told I’m not supposed to say this-however, women should avoid dressing like sluts in order not to be victimized” (Renold,2012). This objectifying and patriarchal advice regarding sexual assault is closely tied to the issue of slut shamming and the sexual double standard. This walk communicated the refusal of slut as an expression of shame and the destructive and projective force of slut shaming. Additionally, it became an act of political resistance towards a culture that blames the victims of sexual violence instead of the perpetrator. The goal was to convince society to turn the attention away from the attire and demeanor of the victim and back at the issue of male sexual aggression. Furthermore, it signified the sexual freedom women desire and their resistance to being controlled and labeled according to their appearance and personal choices. Ringrose and Renold also addressed the matter of slut shaming within female peer groups and noted how this theme is not just for victims but serves as a way of policing other

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