Best Practice Case Studies

Improved Essays
2.1. Best practice case studies
Two global surveys conducted by Deloitte and PWC asked tomorrow’s leaders, what they think of leadership today, how businesses operate and impact wider society, and which individual characteristics define effective leaders.
Six out of ten Millennials indicate that a “sense of purpose” is part of the reason they chose to work for their current employers. Millennials are therefore sending a strong signal to business leaders that when conducting business, they should do so with purpose (www.deloitte.com). These ideas are demonstrated by the organisations and sectors that Millennials recognise as being leaders, Google and Apple top the list of businesses that resonate most strongly with the Millennial generation as leaders, followed by Coca-Cola, Microsoft and Samsung (www.deloitte.com). Their culture, management style and approach to recruitment and retention appeal to the millennial generation (www.pwc.com).
Only 28% of Millennials feel that their current organizations are making “full use” of the skills they currently have to offer. Millennials agree that on completion of tertiary qualifications, they did not offer the full range of skills, personal qualities, and experiences for which today’s businesses are looking (www.deloitte.com). The
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Millennials expect the technologies that empower their personal lives to also drive communication and innovation in the workplace. 78% said that access to the technology they like to use makes them more effective at work. In response to this, some employers are already adapting their IT policy to appeal more directly to Millennials, for example offering a choice of smartphones as an employee benefit and actively encouraging business focused use of social media at work

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