Douglas points out that some of the images the mass media puts out are harder to resist than others, simply because the mass media has taught women to continually place themselves into the male’s eyes. The mass media creates these images through the production, reproduction, and promotion of the ideas of femininity and womanhood. Douglas also argues that the mass media activates a certain degree of awareness and consciousness that incites women to rebel against these sexist and stereotypical images. Douglas explains that these women should either “flip the page or flip the bird.” Douglas also points out that audiences resist these media images and messages all of the time. They resist them by turning off the TV, ignoring magazine ads, and yelling “bullshit” at the
Douglas points out that some of the images the mass media puts out are harder to resist than others, simply because the mass media has taught women to continually place themselves into the male’s eyes. The mass media creates these images through the production, reproduction, and promotion of the ideas of femininity and womanhood. Douglas also argues that the mass media activates a certain degree of awareness and consciousness that incites women to rebel against these sexist and stereotypical images. Douglas explains that these women should either “flip the page or flip the bird.” Douglas also points out that audiences resist these media images and messages all of the time. They resist them by turning off the TV, ignoring magazine ads, and yelling “bullshit” at the