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96 Cards in this Set

  • Front
  • Back

Bricolage

Entrepreneurs making do by applying combinations of the resources at hand to new and opportunities

Causal process

A process that starts with a desired solution and focuses on the means to generate that outcome

Cognitive adaptability

Describes the extent to which entrepreneurs are dynamic, flexible, self-regulating, and engaged in the process of generating multiple decision frameworks focused on sensing and processing changes in their environments and then acting on them

Comprehension questions

Questions designed to increase the entrepreneurs’ understanding of the nature of the environment

Connection tasks

Tasks designed to stimulate entrepreneurs to think about the current situation in terms of similarities and differences from situations previously faced and solved

Effectuation process

A process that starts with what one has and selects among possible outcomes

Entrepreneurial action

Action through the creation of new products/processes and/or the entry into new markets, which may occur through a newly created organization or within an established organization

Entrepreneurial intentions

The motivational factors that influence individuals to pursue entrepreneurial outcomes

Entrepreneurial mind-set

Involves the ability to rapidly sense, act, and mobilize, even under uncertain conditions

Entrepreneurial opportunities

Those situations in which new goods services and raw materials can be introduce and sold at greater than their cost of production

Entrepreneurial self efficaxy

The conviction that one can successfully execute the entrepreneurial process

Entrepreneurial thinking

Individuals mental processes of overcoming ignorance to decide whether a signal represents an opportunity for someone and or reducing doubt as to whether an opportunity for someone is also an opportunity for them specifically

Moral support network

Individuals who give psychological support to an entrepreneur

Perceived desirability

The degree to which an individual has a favorable or unfavorable evaluation of the potential entrepreneurial outcomes

Professional-support network

Individuals who help the entrepreneur in business activities

Reflection tasks

Tasks designed to stimulate entrepreneurs to think about their understanding and feelings as they progress through the entrepreneurial process

Role models

Individuals whose example an entrepreneur can aspire to and copy

Strategic tasks

Tasks designed to stimulate entrepreneurs to think about which strategies are appropriate for solving the problem (and why) or pursuing the opportunity (and how)

Structural similarities

Exist when the underlying mechanisms of the technology resemble (or match) the underlying mechanisms of the market

Superficial similarities

Exist when the basic (relatively easy to observe) elements of the technology (match) the basic (relatively easy to observe) elements of the market

Sustainable entrepreneurship

Entrepreneurship focused on preserving nature, life support, and community (sustainability) in the pursuit of perceived opportunities to bring future products, processes, and services into existence for gain (entrepreneurial action) where gain is broadly construed to include economic and no economic benefits to individuals, the economy, and society (development)

Work history

The past work experience of an individual

Corporate entrepreneurship

Entrepreneurial action within an established organization

Culture

The environment of a particular organization

Dual process model of coping with negative emotions

Involves an oscillations between a loss orientation and a restoration orientation

Entrepreneurial orientation toward commitment of resources

A focus on how to minimize the resources that would be required in the pursuit of a particular opportunity

Entrepreneurial orientation toward control of resources

A focus on how to access others resources

Entrepreneurial orientation toward culture

A focus on encouraging employees to generate ideas, experiment, and engage in other tasks that might produce opportunities

Entrepreneurial action toward growth

A focus on rapid growth

Entrepreneurial orientation toward opportunity

A commitment to taking action on potential opportunities

Entrepreneurial orientation toward management structure

More organic focus - has few layers of bureaucracy between top management and the customer and typically has multiple informal networks

Entrepreneurial philosophy toward rewards

One that compensates employees based on their contribution toward the discovery/generation and exploitation of opportunity

Restoration orientation

An approach to negative emotions based on both avoidance and a proactiveness toward secondary sources of stress arising from a major loss

Strategic orientation

A focus on those factors that are inputs into the formulation of the firms strategy

Top management commitment

Managers in an organization strongly supporting corporate entrepreneurship

Attribute listing

Developing a new idea by looking at the positives and negatives

Big dream approach

Developing a new idea by thinking without constraints

Brainstorming

A group method for obtaining new ideas and solutions

Checklist method

Developing a new idea through a list of related issues

Collective notebook method

Developing a new idea by group members regularly recording ideas

Concept stage

Second stage in product development process

Forced

A method for obtaining new ideas focusing on the parameters

Focus groups

Groups of individuals providing information in a structured format

Forced relationship

Developing a new idea by looking at product combinations

Free association

Developing a new idea through a chain of word associations

Gordon method

Method for developing new ideas when the individuals are unaware of the problem

Idea stage

First stage in product development process

Parameter analysis

Developing a new idea by focusing on parameter identification and creative synthesis

Problem inventory analysis

A method for obtaining new ideas and solutions by focusing on problem

Product development stage

Third stage in product development process

Product life cycle

The stages each product goes through from introduction to growth to maturity to decline

Product planning and development process

The stages in developing a new product

Reverse brainstorming

A group method for obtaining new ideas focusing on the negative

Test marketing stage

Final stage before commercialization in product development process

Barter

A method of payment using nonmoney items

Current account

The trade status of imports/exports between countries

Direct exporting

Involves the use of independent distributors or the company’s own overseas sales office in conducting international business

Diversified activity merger

A conglomerate merger involving the consolidation of two essentially unrelated firms

Exporting

The sale and shipping of products manufactured in one country to a customer located in another country

Horizontal merger

A type of merger combining two firms that produce one or more of the same or closely related products in the same geographic area

Indirect exporting

In international business, involves having a foreign purchaser in the local market or using an export management firm

International entrepreneurship

An entrepreneur doing business across his or her national boundary

Joint venture

The joining of two firms in order to form a third company in which the equity is shared

Licensing

Involves giving a foreign manufacturer the right to use a patent, technology, production process, or product in return for the payment of a royalty

Majority interest

The purchase of over 50 percent of the equity in a foreign business

Management contract

A no equity method of international business in which an entrepreneur contracts his or her management techniques and skills to a (foreign) purchasing company

Assessment of risk

Identifies potential hazards a and alternative strategies to meet business plan goals and objectives

Business plan

Written document describing all relevant internal and external elements and strategies for starting a new venture

Description of the venture

Provides complete overview of product(s), services, and operations of a new venture

Environmental analysis

Assessment of external uncontrollable variables that may impact the business plan

Financial plan

Projections of key financial data that determine economic feasibility and necessary financial investment commitment

Industry analysis

Reviews industry trends and competitive strategies

Marketing plan

Describes the market conditions and strategy related to how the product(s) and services will be distributed, priced, and promoted

Organizational plan

Describes form of ownership and lines of authority and responsibility of members of new venture

Production plan

Details how products will be manufactured

Marketing goals and objectives

Statements of level of performance deserved by new venture

Marketing mix

Combination of product, price , promotion, and distribution and other marketing activities needed to meet marketing objectives

Marketing plan

Written statement of marketing objectives, strategies, and activities to be followed in the business plan

Market segmentation

Process of dividing a market into definable and measurable groups for purposes of targeting marketing strategy

Market strategy and action plan

Specific activities outlines to meet the ventures business plan and objectives

Marketing system

Interacting internal and external factors that affect ventures ability to provide goods and services to meet customer needs

Situation analysis

Describes past and present business achievements of new venture

Target market

Specific group of potential customers toward which venture aims its marketing plan

C corporation

Most common form of corporation, regulated by statute and treated as a separate legal entity for liability and tax purposes

Corporation

Separate legal entity that is run by stockholders having limited liability

Partnership

Two or more individuals having unlimited liability who have pooled resources to own a business

Proprietorship

Form of business with single owner who has unlimited liability, controls all decisions, and receives all profits

S corporation

Special type of corporation where profits are distributed to stockholders and taxed as personal income

Assets

Items that are owned or available to be used in the venture operations

Breakeven

Volume of sales where the venture neither makes a profit nor incurs a loss

Liabilities

Money that is owed to creditors

Owner equity

The amount owners have invested and/or retained from the venture operations

Pro forma balance sheet

Summarizes the projected assets, liabilities, and net worth of the new venture

Pro forma cash flow

Projected cash available calculated from projected cash accumulations minus projected cash disbursements

Pro forma income

Projected net profit calculated from projected revenue minus projected costs and expenses

Pro forma sources and applications of funds

Summarizes all the projected sources of funds available to the venture and how these funds will be disbursed