He also did not seem to have education on how Laura was as a businesswomen, or how to read her body language and communication signals. It is important for people like ben to have the ability to not only understand their potential customer’s verbal but physical communication skills. Castleberry & Tanner (2011) state that words are only responsible for 40% of communication, voice is 10%, and nonverbal is 50%. While nonverbal communication is important and in the scenario was obvious it is important to note that sometimes it is not reflective of the individual’s attitude. It is important for people like Ben to make sure that they have a healthy understanding of what signals they are looking for (Thompson, 2011). While, trivial in comparison to his communication mistakes, he …show more content…
This would have shown respect for her by understanding that she was busy at that moment. When he approached her he should have stayed in front of the desk instead of walking behind it. He invaded her intimate space (Castleberry & Tannner, 2015) and violated a professional distance for a first meeting. Instead of dragging his chair to the desk he should have left it in place or picked it up to move it if movement was appropriate. When seating himself in it, he should have sat down in a professional manner instead of