War strategy is military organizations implements a set of ideas in order to pursue desired strategic objectives in long term period. War strategy involves the planning and conduct of campaigns, movement and disposal operations forces, …show more content…
This theory indicates in both war strategy and business strategy. Lack of full execution and follow through will lead to a war or business to failure instead of a bad strategy. The similarity of war and business strategy is that their leader study strategy, history of strategy, changes and advancements and adapting such to current situations frequently. Furthermore, both strategies required an extensive experience because lack of experience would have good intuition. During the war, they do not attack their enemy head to head because it is often too costly and risky. This is the same concept goes to business. The high cost of marketing campaign and materials which causes the higher pricing which will driving down profits and may stimulate many other negative things such as reputation. On the contrary, it is more effective with little casualties and less cost by attacking the weakness of the competitors or enemies. It is important to analysis competitors or enemies on their strengths and weakness in order to develop a strategy for winning and success. This is also similar to the business concept of SWOT analysis; Strengths, Weaknesses, Opportunities, …show more content…
Strategy in a war is the matter of a win or a loss. The strategy is designed to achieve the war objectives by using the least amount of effort. Their main objective is to fight down the enemy which will bring threat to them in the future and end the war. However, business strategy is means that to achieve business objectives in order to gain competitive advantages and increase their profits. The best way to defeat the enemy is using the military planning and doctrine centre on one enemy. Meanwhile, the result in business strategy can be win-win or win-lose situation. Business objectives involve the means to achieve our goals, but no other party objectives. Whereas, in business there is financial survival and there is physical survival in