Swot Analysis: SWOT Analysis Of A Business
It is understood that this analysis may assist to discover a strategic window of opportunity, or a differential advantage.
SWOT Analysis After analysis the environmental conditions to bring a new service to our facility, In order to be able to promote our new service effectively, I must conduct a SWOT analysis by analyzing internal and external behaviors. According to the Mind Tools Editorial Team (n.d.), “…is a useful technique for understanding your Strengths and Weaknesses, and for identifying both the Opportunities open to you and the Threats you face” (para. 1). So strengths, weaknesses, opportunities and threads are identified below.
Strengths are the advantages that an organization has over the competition. The top management, managers and employees of a company must be able to be aware of what are the aspects that make their company better than the competition. According to Armstrong, G., & Kotler, P. (2015), “strengths include internal capabilities, resources, and positive situational factors that may help the company serve and achieve its objectives” (p. 54-55). So, in order to identify the strengths of my organization the following questions must be addressed: (1) What do we do well? (2) Is my organization known for doing a better job compare to the competition? (3) What positive factors add value to my