Suzuki Case Study

Decent Essays
Suzuki Motor Corporation is a multinational company that manufactures engines and a variety of vehicles. Suzuki first entered the United States in 1985 with a compact sport utility vehicle, but its peak year in company sales wasn 't until 2007(Jie & Hagiwara, 2012). Since 2009, and the economic recession that hit the United States, Suzuki had to change its approach of providing the United States with cars by focusing manufacturing in Japan (Jie & Hagiwara, 2012). The company had previously been manufacturing in Ontario Canada in a joint venture with General Motors Canada since 1989 (Jie & Hagiwara, 2012). With dwindling sales, and an almost impossible market due to a recession, Suzuki made a final decision in 2012 to remove itself from the …show more content…
The people involved make up different teams, namely the shareholders, board of directors, officers, and executive team. There are also other departments that are involved before and after the decision has been implemented to ensure companywide transition to the strategic plan goes smoothly, as well as carry out the plans objectives. These departments include logistics, marketing, finance, purchasing and acquisition, and human resources. The shareholders are the first group of individuals we are going to address since they hold investment in the corporation and will be affected by whatever decision the corporation makes. Since the corporation borrows money from its shareholders, the shareholders have a say in what happens with the company and play a part in the decision making process. The company has an obligation to its shareholders, and must do its best to keep them happy. Some members of the corporation 's board of directors are elected by the shareholders, and some such as the CEO automatically hold a position on the board. The board of directors addresses issues raised by the shareholders, discusses issues the company is facing, and reports back to the shareholders on the results of those meetings. In a way the shareholder elected members of the board of directors speak for the …show more content…
The executive team reports their findings and opinions at the Board Of Directors meetings. The executive team consists of the Chief Executive Officer, Chief Financial Officer, Chief Information Officer, Chief Lawyer, Chief Operations Officer, Chief Procurement Officer, Chief Revenue Officer, Chief Technology Officer, Chief Visionary Officer, and the Chief Learning Officer (Wikipedia, 2016). Management from different specialty or focus areas within the company report to the executive team, and provide them with information on various dimensions of the corporation. Through these channels of communication, the executive team can report to the CEO, and provide information for the board of directors meetings, so the board can make more informed decisions. The executive team is a valuable tool for the CEO, who would otherwise have a difficult time gathering a clear view of the different areas in the company 's operations, limiting him from being able to make sound decisions. Limited information could lead to the wrong decisions being made and ultimately the demise of the corporation. Indeed, the executive team is an important part of the decision

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