Our main target audience is the Westwind Neighborhood, in west Phoenix, AZ. However, we will also market to the rest of the Pendergast Elementary School district. Due to Pendergast District’s spans of 20 miles, for this event our secondary target audiences will only focus in the Amberlea, Desert Horizon, Desert Mirage, Pendergast, Sunset Ridge, and Villa de Paz neighborhoods. Not only are they closer to Westwind in proximity, all within West Phoenix and Glendale, but these neighborhoods have a similar demographic to that of the Westwind neighborhood.
The community is a mix of different ethnicities. However, the a large majority of the community is of Hispanic descent. Most residents are first, second, and third generation Americans and are
The community is a mix of different ethnicities. However, the a large majority of the community is of Hispanic descent. Most residents are first, second, and third generation Americans and are