Absorptive capacity supports diversity and inclusion that recognizes the value of new knowledge, assimilates it, and uses it toward achieving innovation. In order to be innovate, we need to help our teams better absorb and use new knowledge to accomplish our innovative goals. Through diversity, absorptive capacity greatly impacts the ideas of technological …show more content…
In the 1980s and 1990s, IBM had developed a reputation for being a company of “men in white shirts.” However, the market drastically shifted to workstations from mainframes due to innovation of microprocessors. Thus, IBM had to respect more diversity in workplaces to change their culture so it could shift to a consulting industry to avoid excessive competition. Agent theory describes the notion that everyone acts according to his or her own best interest. “Thus an agent will act to maximize his or her own self-interest at the expense of the managers’ interest.” Rather than forcing employees to be in line with the company’s best profit, accepting their diversity motivates them more.
When companies respect our differences in pace and values, we become more confident about ourselves, and our talents are unleashed, which results in more new ideas and innovation. Under this environment, teams with a diverse knowledge base generate more and better ideas than more homogenous teams. Innovation is, in its essence, a combination of different knowledge, the pattern and type of communication between individuals, and companies. It is an important part of explaining innovative …show more content…
Employees tend to have more commitment to their jobs, when they are cared about. By exercising their agent, they have a feeling that they are in control of their own lives.
When I took Marketing 819, A Special Project Class – Lincoln Industries, last year, I experienced that diversity is a key to successful outcomes, by using absorptive capacity, actor-network, agency, attachment, and attribution.
Because my teammates, Enrique and Yao, come from different countries (Spain and China), our values, cultures, and perceptions are diverse. We needed to communicate and do research in more concrete and detailed ways to minimize misunderstandings.
For example, I preferred to work long hours, my Spanish partner preferred taking frequent breaks, and my Chinese partner was flexible depending on his benefits. We are extremely different in behavior, but diversity creates competitive advantages to come up with the best analysis on tractor markets in Nebraska. This process required a lot of time and energy. Thus, I decided to hold a meeting with Enrique and