Effects Of Advertising On South Carolina Consumers Essay
With advertisements from organizations like Truth, how is it that Newport and other cigarette brands are still profiting in sales? How are cigarettes still on the market? Is it the price? Or is it the clever way they choose to promote their products? Is it where they put their products?
This case study will analyze how tobacco companies specifically their brands, and how their use of advertisement is harmful to society. Primarily focusing on South Carolina from 2011-2013 we will analyze all possible outcomes as to why advertisement has an effect on South Carolina consumers.
There’s one trend that is circulating within the tobacco industry as well and it’s called the E-cigarette. Particularly targeted towards the youth, the E-cigarette is a battery-operated device designed to deliver nicotine with chemicals in vapor form. This product is supposed to be a “safer alternative” because of the vapor smoke instead of regular smoke. This product doesn’t…