The High Cost Of Domino's Pizza

Decent Essays
Domino’s, a pizza shop started by Tom and James Monaghan in Ypsilanti, Michigan in 1960, has transformed into a pizza serving fast-food franchise spanning through more than 85 countries. With assets worth up to an estimated nine-hundred million dollars, Domino's is no doubt a top pizza place. According to Pizza Today, Domino’s is the second best (after Pizza Hut) pizza chain in the world based on gross sales. Individuals of all ages support the franchise by giving the franchise their business, thus being responsible for Domino’s booming success. In spite of the fact that the franchise occasionally muddles their customers’ orders and the high prices they offer, Domino’s is a great place to eat because they offer a plethora of food, pleasing …show more content…
Their food’s quantity corresponds with their prices. For instance, the franchise offers three sizes of pizzas that vary in prices to which customers can choose from the size they find sufficient. By choosing a size of pizza that will fully content them, consumers are able to avoid the feeling of regret of overspending on food they could not finish, and also avoid wasting food. Also, Domino’s offers free sauces to go alongside their pizzas and breads, thus adding onto the overall value of the meal. However, the franchise does not only offer quantity, but also sweetens the pot by adding good quality ingredients in their food such as the Wisconsin 6 Cheese variety: Feta, Parmesan, Cheddar, Asiago, Mozzarella, and Provolone. Contrastly, some people believe that one should not eat at Domino’s because of their high prices in spite of the fact they offer good value for price. Because the franchise’s menu is expensive, Domino’s accepts coupons that give customers good discounts. As a matter of fact, an individual developed a tool that gives customers unlimited Domino’s coupons. According to Sophie Roberts from New York Post “Money savvy Tom Church has put together a handy feature that helps you find the best deals you can use at Dominos. The free tool finds all the valid and working discount codes for your local pizza store.” Church’s creation is responsible for the franchise’s success, because the tool allows customers to check out Domino’s coupons, and leads them to strictly go

Related Documents

  • Decent Essays

    Mod Pizza Case Study

    • 1064 Words
    • 5 Pages

    Each pizza is given individual treatment, which creates a connection with each consumer, because the brand cares about the outcome of each individual’s experience versus cooking in mass conveyer belt style. Although it may be quicker and more convenient, it chooses to produce each pizza individually to build relationships and consumer loyalty. Much like Chipotle, Mod is passionate about where its food comes from, it is environmentally conscious, and it is mindful of animal ethics as well (Mod Pizza About us). Mod only does business with suppliers that are just as passionate about their product and the process of processing as it…

    • 1064 Words
    • 5 Pages
    Decent Essays
  • Decent Essays

    Research Paper On Pizza

    • 730 Words
    • 3 Pages

    PEOPLE LOVE PIZZA BECAUSE… Have you ever wondered why pizza is so loved all over the world by billions of people? It is technically a very difficult to know as to why everyone really love pizza. One of the major reasons is probably the fact that it is versatile, because you can literally put anything on a pizza, you can put any type of food for your toppings. There are pizza places where they put chocolate instead of tomato sauce, and fruits instead of cheese or meat. It would also depend on a certain country’s culture, like in the United States there is such thing as a burger pizza, in Japan there is such thing as a sushi pizza.…

    • 730 Words
    • 3 Pages
    Decent Essays
  • Decent Essays

    Besides, focusing on only their products which are preferred by their customers, Pizza Hut also focus on products that need improvements based on their consumers’ demand. The second P is Price. Martin (2014) states that pricing of a product or service plays an important role in the marketing role because price is the source of income and the profit of the company. Pizza Hut offers deals of affordability, where they have many types of deals they offer such as meal for 2 or meal for 4 at a cheaper price. Besides giving packaging deals, they also give deals on pizza and others that could attract customers.…

    • 860 Words
    • 4 Pages
    Decent Essays
  • Decent Essays

    Pizza Hut also prepare the fresh dough and the toppings are replenished with the generous dashes of mozzarealla cheese everyday because it’s to make sure the quality of pizza is the good, and make a delicious pizza ,so that can attract more customers. Moreover, Pizza Hut also have variety of pizzas and p for customers. The COMBO MEALS of Pizza Hut have divided in 3 categories such as 1 personal pizza which served for one person, 1 regular which served for 2 persons and 1 regular pan pizza which served for 6 persons. Pizza hut have also divided into 2 categories of kids ' meal. The kid can choose their favourite flavour of pan pizza by themselves, the flavour of pizza in the set meal are not fixed, because Pizza Hut respect to the choice of customer.…

    • 825 Words
    • 4 Pages
    Decent Essays
  • Decent Essays

    Pizza Store Proposal Essay

    • 1860 Words
    • 7 Pages

    Increasing demand of food products and the desire of having a food joint that offer affordable food, 24 hours a day for seven days of the week is the key motivation of opening Platinum pizza shop. The pizza shop will be located in Newburgh, New York, USA. Newburgh is an amazing location for a new restaurant since its highly populated, with the biggest proportion having a high monthly income. The population of Newburgh is approximately 28,480 people, while the average domestic income is estimated to be about $34,966. Platinum pizza shop is a sole proprietorship form of a business owned and run by Nabilah Ali.…

    • 1860 Words
    • 7 Pages
    Decent Essays
  • Decent Essays

    In the comparison of the 3 aforementioned pizza companies, Little Caesars, Papa John’s Pizza, and Pizza Hut, they share a number of similarities and differences in the individual elements of their operational strategy. For Little Caesars Pizza, being the world’s largest carry out pizza chain (Little Caesars, 2016), staying in that position means competitive priorities must be a core part of their operations strategy. For cost, Little Caesars Pizza features promotions on their website to offer their products at a competitive price to consumers (Little Caesars Pizza, 2016). With quality, Little Caesars Pizza states they are focused on “providing top-quality pizza made with fresh ingredients” (Little Caesars Pizza, 2016). Time is where Little…

    • 1068 Words
    • 4 Pages
    Decent Essays
  • Decent Essays

    Also, Papa John 's web and Mobil apps allowed users to pay for their orders using their credit cards to purchase any item on the company 's menu. Paying with a credit card when ordering online is a safe and secure way to pay for the delivery of pizzas, and it bypassing the need to visit the restaurant to pay for an order (Ross,…

    • 1293 Words
    • 6 Pages
    Decent Essays
  • Decent Essays

    People are surrounded by technology and many people use it. Technology can make it easier and cheaper for a business to market their products. • Results from questionnaire: The answers from the questionnaires indicate that more people prefer Domino’s Pizza over Pizza Hut. • Domino’s Pizza has become the biggest pizza chain: It has been announced earlier this year that Domino’s Pizza has become the biggest pizza chain, taking the title from Pizza Hut. Domino’s Pizza global retail sales exceeded $12.2 billion in 2017.…

    • 861 Words
    • 4 Pages
    Decent Essays
  • Decent Essays

    In summary, we found that our participates value the trendy atmosphere, friendly customer service, and quality of the pizza at Blaze. In contrast, our participates believe Jeff’s Pizza is a bit overrated, overpriced, and hectic. To guarantee successful loyalty and attractiveness from customers, Group 16 recommends the…

    • 1669 Words
    • 7 Pages
    Decent Essays
  • Decent Essays

    Pizza Usa Essay

    • 1984 Words
    • 8 Pages

    Pizza USA: Making Us Your Number One Delivery Service I love pizza, and Pizza USA makes some of the best pizza and breadsticks I have ever tasted. There is one drawback to doing business with Pizza USA, and that is the fact that the company offers no delivery service. My family and I would probably order from Pizza USA twice a week, if not more, if we could have our order delivered to our front door. We have started ordering our pizza from other companies just for the convenience of having it delivered to us. The convenience of having a hot, fresh, delicious pizza delivered to my front door is almost too good of situation to pass up.…

    • 1984 Words
    • 8 Pages
    Decent Essays