Essay on Business Intelligence in a Corporate Environment

7426 Words Jun 18th, 2014 30 Pages
Business Intelligence
Liberty University

The purpose of this literature review is to provide an overall perspective to the workings of business intelligence in a corporate environment. With the onset of massive technological gains in the past decade the implementation of business intelligence has grown accordingly. In the workplace the demand for business process improvement, responsive reporting, cutting edge forecasting, and internal business customer relations has triggered a need for a unit that understands the business needs as well as the impact on company technology.
This review will focus on the various areas that business intelligence impacts in the
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While King understands that the two pieces of technology are different he affirms that they are similar enough in nature that the same approach can be applied. Overall, the article provide a good look at how the shift of technology in business can affect the demand for systems and the personnel that maintain and operate them (King, 1998).
The impact of Business growth With the growth of business the world has begun to shrink. No longer are companies that employ a hundred or even a thousand considered to be impressive. In 2014 Bank of America was reported to have employed two hundred and eighty four thousand people to run its operations around the globe ("Bank of America," 2014). The implications of companies of this size are astounding and have significantly impacted the demand for business intelligence. To truly understand why a company would spend millions of dollars on business intelligence operations a simple example can be provided. For Bank of America each employee is assigned a unique number or code that distinguishes him or her from the rest of the employees within the organization. On the other side of the table each customer that has interacted with the bank is also assigned a unique identifier. If these are added together the quantity of unique entities starts to become astounding. The example above shows why a business like Bank of America would be heavily interested in utilizing business

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