Busi 650-ILP Final Essay

3599 Words Apr 3rd, 2014 15 Pages
Integrative Learning Project: Dover Saddlery, Inc.

BUSI 650
Dr. Smith
Liberty University
March 7, 2014

Table of Contents
I. Abstract
II. Organizational Setting
III. Key Concepts
a. Quality
b. Total Quality Management
c. Innovation
d. Strategy Map
e. Balanced Scorecard
f. Six Sigma
g. Bench Marking
h. Inventory Management
IV. Conclusion
V. References


The main purpose of the Integrative Learning Project (ILP) is to introduce an authentic or fabricated company/industry to research. The company’s organizational setting includes the mission statement of the company, who the internal/external customers are, what aspects can
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Quality has a huge impact on the quality of products and the success of the organization. According to Dinh, Igel, & Laosirihongthong (2010), “quality, considered a key strategic factor in achieving business success, is more than ever required for competing successfully in today’s global marketplace and it has become the key slogan as organizations strive for a competitive advantage in markets characterized by liberalization, globalization, and knowledgeable customers” (p. 931). The design and performance of the product are two very important concepts of quality. Quality should start with the customer, the experience the customer has with the product or service will impact the customer’s satisfaction with the total experience. The management and control of the quality of the products and services is very important to the success of the organization. It is very important for organizations to implement a quality assurance program (QAP) to ensure the quality of the products and services. According to Rouse (2007):
In developing products and services, quality assurance is any systematic process of checking to see whether a product or service being developed is meeting specified requirements. Many companies have a separate department devoted to quality assurance. A quality assurance system is said to increase customer confidence and a company's credibility, to improve work processes and efficiency, and to enable a company to better

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