Apple 's Products And Services Essay

1620 Words Aug 1st, 2014 7 Pages
Products and Services According to Datamonitor (2011), Apple, Inc. is not only a major player in the personal computer industry, but operates other products and services too that range from portable digital music players, mobile device services, software services, and a host of operating systems among many others as listed below.
Product Type Series
Computers iMac, eMac, Mac mini, Power Mac, Xserve RAID, Mac
Pro, iBook , MacBook, MacBook Pro, MacBook air
Digital and Music iPod, iPod mini, iPod nano, iPod Shuffle, Apple TV, iPod classic, iPod touch, iPad
Mobile Phones iPhone, iPhone 3GS, iPhone 4, iPhone 4s.
Applications iLife, iWork, QuickTime 7, AppleWorks, Aperture, Final Cut Studio, Final Cut Server, Final Cut, Express HD, Logic Studio, Logic Express
Apple Remote Desktop 3
Servers Xsan, Mac OS X Server, Mac OS X Snow Leopard

Apple’s Distribution Channels As states previously, Apple, Inc. has got close to 300 retail stores which serve to accord it high visibility in terms of sales. Aside from its own retail chain of stores, Apple, Inc. has employed the services of close 3000 genuine reseller of their products worldwide. Moreover, the organization has in its arsenal 320 large-scale distribution divisions that serve to move high traffic of products across its market. Internationally, and in relation to online sakes and marketing, Apple, Inc. operates online stores in close to 40 stores which serves to increase not only customer service relationship, but also brand…

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