End Of Detroit Summary

The overall purpose of the book End of Detroit by Micheline Maynard is to describe the impact on three major auto industries in the 1990s. The auto industry caused a detrimental fall to occur within America. Detroit at one point in America had three significant benefactors when it comes to producing automobiles which were the companies General Motors, Ford, and Chrysler. For many years being dominant in car market had lead to more competition and challenges these companies would face in the future. The author Micheline Maynard logic for writing a book on this economic history and theory during this period showcases how the Big Three impacted the American producers and consumers. She wants to be able to accomplish the idea that being comfortable in a particular industry can at some point cause companies to lose their spark and be beat by better competitors. American people were looking for a new look that Ford, GM, and Chrysler seemed to overlook. The author throughout this book discusses the problem the Big Three faced. The issues included …show more content…
The disaster caused these firms to affected many communities and lead to many people to lose their jobs. Bill Vlasic is a business reporter, so his background helps him break down the crisis and has worked closely with the auto industry in Detroit. This book compared to The End of Detroit discusses in each chapter the ideas that the CEO's of these big corporation were going through during this period. It gives us readers an inside look at these Detroit companies and how these developments lead to the most significant auto crisis. This book does give new historical interpretation because this is based more on interviews with the CEOs of the Big Three and how under their leadership these companies were starting to