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24 Cards in this Set
- Front
- Back
What are the 4 goals of persuasive speaking?
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• Reinforce
• Inoculate • Change Attitudes • Prompt Action |
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List 2 components of credibility
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• Charisma
• Character |
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Define logos and tell how it influences an audience
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Logical Method
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Define ethos, and tell how it influences an audience
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• Behavioral Method
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Define pathos, and tell how it influences an audience
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Affective Method
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Define central route processing, peripheral route processing, and tell the difference
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Central route is characterized by elaborative reasoning about issue-relevant matters. Peripheral refers to the more affective, nonissue relevant, contextual cues.
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What are two keys for going the central route?
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• Must be relevant
• Must be understandable |
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Testimonial Assertions
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Adds interest to what might otherwise be straight explanation
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Reports
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Statement made by a witness
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First order evidence
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Statements by authorities
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Second order evidence
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Examples
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Third order evidence
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Statistics
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In a persuasive speech, why would you present a two sided message?
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When you know you have antagonists in your audience. It inoculates some of the main argument points with the opposition
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List and explain 3 learning styles
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• Individual: Learns alone
• Group: Learns best in group • Oral Expressive: Talks fluently and comfortably. May know more than written tests show |
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List and explain 3 different categories of informative speeches
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• Speeches that describe: Speaker talks about event, place, object, etc.
• Speeches that demonstrate: Speaker shows audience about something • Speeches that instruct: Audience learns about or hot to perform a process |
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Reporting
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Giving an account or description of events, places, special objects
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Instructing
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Having the audience learn about a process, or how to perform a process
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Explaining
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Explaining ideas and concepts that is more abstract
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Explain the following type of audience interaction: Bipolar and Pedestrian
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• Bipolar: Audience has different views on the speech
• Pedestrian: Audience has same views on the speech |
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What is a special occasion speech?
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A speech that is made on a certain special occasion
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Name 3 functions of a special occasion speech
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• Entertainment
• Celebration • Commemoration |
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List 3 types of special occasion speeches
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• Eulogy
• After-dinner • Introduction |
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What is the difference between a roast and a toast?
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A roast is a humorous tribute to the person, pokes fun. A toast is a tribute to the person without poking fun.
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List 4 keys to impromptu speaking
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• Anticipation
• Organization • Use stories • End on strong note |