The culture that was set at Zappos was more about bringing people together by providing a combination of compassion, humor, and high quality customer service. Tony Hsieh, chief executive of Zappos states: “We could be in any industry that we can differentiate ourselves through better customer service and better customer experience.” (Organizational Behavior 2014, p. 522) Zappos believed that there marketing dollars would be best spent on hiring the right people, their training, and their customer service.
Zappos core values is what drives the company’s success. The first of ten core values are delivering “WOW” through service, what this means is to basically go above and beyond to meet the customers’ expectations which is very simple and cost
Zappos core values is what drives the company’s success. The first of ten core values are delivering “WOW” through service, what this means is to basically go above and beyond to meet the customers’ expectations which is very simple and cost