Web236 - Web Design I - Week 5 - Final - Riordan Manufacturing Website Evaluation
University of Phoenix
WEB/236 Web Design I
April 26, 2011
Riordan Manufacturing Website Evaluation
Riordan Manufacturing Inc. is an internationally known and respected plastics company. They are an innovator when it comes to plastic injection molding. They are based throughout the United States and abroad. With all that this company has accomplished, it is astonishing that they have not brought their website up to the same standards.
When first visiting Riordan’s home page, it appears bland and seems as if it was created by a novice web designer who used a website template. The overall appearance is not welcoming to the site’s users and its white background and lack of …show more content…
The websites navigation appears to be adequate and fulfill the needs of the current website. The site’s navigation moves through the intended subpages as it’s supposed to and ensures that users can get to their desired pages with relative ease. The efficient navigation and limited size of the website makes the performance of the website pretty good for the way it was designed.
The website is extremely lacking in the marketing arena. While the website does contain a marketing page it is mostly designed for current employees. Rather than focusing on marketing of products the website advises employees of their marketing plan. The information does not include any specific marketing examples but rather identifies the areas in which funds will be allocated. Unless the employees are currently working within the marketing department this