Summary: The Influence Of Social Media On Recruiting

Decent Essays
Today’s business is extremely affected by the internet. Organizations want to be effective and efficient concerning management decision. The most important aspect for an organization is to be able to recruit and hire right talents. A survey conducted by CareerBuilder in 2009 highlights that 45% meaning more than 2600 hiring managers are using today social media sites to learn about prospective candidates (Brown & Vaughn, 2011). Social media is becoming a significant tool used to recruit, to hire, to promote and to fire employee. Social media shows a lot how candidate are in real life. So, using social media to make important organizational decision can be time and cost effective.

In the recruiting process the resume and the interview are
…show more content…
Social media tells a lot on a person likes and dislikes. It also tells a lot on how a person is on real life. Therefore, a survey conducted by CareerBuilder in 2009, shows that 35% of employers do not hire a candidate when they see negative information in Social media (Brown & Vaughn, 2011). The reason for screening is to look for insulting post, inappropriate pictures and information, if the candidate can be associated with alcohol or illegal drug use, and also if the information found on resume is accurate. So, through social media, job seekers can increase their chance for being hired or selected for consideration through their profile.
Using social media can be beneficial for both job seekers and companies because it can build trust. Trust is an essential foundation of all types of relationships. Relationships are what allow businesses to grow and have long term success. Transparency on social media platform is a good way for organizations and job seekers to start connecting with their audiences and building trust. It is for this reason many companies have committed to become more transparent in their operations and communications as the use to social media has increased over the
…show more content…
Thus, they can use it for firing and promotion purpose. Imagine for instance that your employee call you to say that he cannot come to work because he is sick. Few minutes later, you see that he post a picture on Facebook where he is having fun at the beach drinking with his friends. What will be your reaction? He will surely be fired because he lied. On the other hand, if an employee is always acknowledging his organization on social media, he can be promoted due to its commitment. But In order to control their employees on social media, employers should let them know that they are using social media to promote and fire

Related Documents

  • Decent Essays

    “Forty-eight percent of hiring managers who research applicants on social media said they’ve found something that led them to not hire a candidate.” Many people post various things on social media websites without giving much thought to the impact it could have on their future. Companies are now using the web to gather information about job applicants. So, should job applicants be concerned about what they post to social media? Absolutely! When applying for a job, applicants need to ensure they have not misrepresented themselves on social media because social media postings can be a deciding factor when companies are choosing who to interview or offer a position to.…

    • 1220 Words
    • 5 Pages
    Decent Essays
  • Decent Essays

    SMO gives you the light of hope that you too can stand somewhere in the myriad of competitors. The more efforts you put in for the promotion of your site the more benefits you shall reap. Humans want to communicate with each other in social groups maintained by them according to their choices. So, it is the webmasters that take the benefit of such communication to achieve their business goals. The concept of SMO using blogs, sales and customer service, helps in capturing the minds of many and bringing them to the website.…

    • 1583 Words
    • 7 Pages
    Decent Essays
  • Decent Essays

    Anvil Media Case Summary

    • 844 Words
    • 4 Pages

    Adding applications such as Slid Share and WordPress to a LinkedIn profile help enhance it. Lewis used leverage applications such as SlideShare, WordPress, and Events to showcase his expertise and keep his name prominently featured on connections’ homepages. It is a great SEO/brand management tool. In addition, it is great for adding value and marketing when others see your slide. Question #5 "How can LinkedIn Answers be used to showcase a person's expertise to a broader audience?"…

    • 844 Words
    • 4 Pages
    Decent Essays
  • Decent Essays

    The result of businesses using social media has been very successful. The use of social media has saved businesses time and money. It has also expanded the communication opportunities between companies and customers. The launch of all the social medias has made it easier for businesses to communicate (Small Business Trends). It gave the companies an opportunity to create relations with their customers (Gordhamer).…

    • 1911 Words
    • 8 Pages
    Decent Essays
  • Decent Essays

    These guidelines direct employees on how to respond to positive or neutral, negative, and policy violation feedback Appropriate and timely response to social media postings are crucial. Social media is a great avenue to allow for faster response times to…

    • 772 Words
    • 4 Pages
    Decent Essays
  • Decent Essays

    Social Media Impact

    • 714 Words
    • 3 Pages

    Social media is increasingly popular in people’s lives, making it easier for companies to utilize social media as a substitute for traditional media in running their business. So, use social media positively so that we get many benefits instead of losing money. Because social media has many benefits if used as well as…

    • 714 Words
    • 3 Pages
    Decent Essays
  • Decent Essays

    Consumers realized that social media is powerful and that they can pretty much find what they want online, if you promote your business using this avenue, you are sure to improve customer loyalty. Once you have built a customer following, posting comments online will help you in converting more opportunities and the potential can be endless. Social media channels can effectively be used to increase conversion rates. By utilizing this form of media for showcasing your brand or service, people like to deal with other people more than dealing with business’ directly. This can lead to increasing your conversion rates and in turn will lead to more sales (Demers, 2016).…

    • 767 Words
    • 4 Pages
    Decent Essays
  • Decent Essays

    Companies can also promote events or provide customers with product discounts. Companies will also use social media as a customer service tool or even a platform to provide expert industry knowledge to individuals. I have firsthand seen my company use social media as a recognition tool, praising individuals for a job well done on a platform that not only other employees see it, but so do millions of social media users. That type of employee appreciation can build a strong employment brand which in turn can lead to social media being a powerful recruitment tool. Companies often post open positions on various social media platforms in order to cast a wider net.…

    • 1228 Words
    • 5 Pages
    Decent Essays
  • Decent Essays

    Absolutely all the points we have learned about the impact of social media can be linked with Global Business and evidently it’s possible to understand some opportunities and challenges. First of all, there are opportunities and challenges in fields like HR, Operations, Finance and Marketing. In HR, the social media, tools and applications will help the professionals to select and hiring people. The process participants can use tools as LinkedIn to share their professional information and companies can search for new candidates according specific abilities. The resume in paper, in fact, runs its course.…

    • 717 Words
    • 3 Pages
    Decent Essays
  • Decent Essays

    People from anywhere can connect with anyone, so connectivity its like everything in social media. Makes us easier to communicate with others people. In the business sector, social media has a huge influence in the present, because in today's business in social media is growing rapidly, such as selling clothes, shoes, and other goods, because people more often see something from social media that makes the businesses take advantage of social media, and many sellers of social media goods take advantage of famous people to promote their business in their social media and that way it is very effective in increasing the sales of their…

    • 719 Words
    • 3 Pages
    Decent Essays