At this point, I would like to add one more perspective, ‘Mistargeted Flywheel’ into this book. Sometimes, although it seems like the flywheel rolls very well and very fast, it could be in the wrong direction. As Jim Collins described, the flywheel is really huge and heavy, so it cannot be stopped by several people even though they know the wheel is rolling toward a cliff. This is different with the doom loop that the author mentioned about as an alternative to the flywheel. The doom loop shows a typical vicious circle that starts from disappointing results, leads to the reaction without understanding and setting a new direction without any accumulated momentum, and finally, arrives at disappointing results again. On the other hand, the mistargeted
