Have you ever been disappointed with the results when buying a certain shoe for the sport you play? Don’t worry, you aren’t alone and it's not your fault that these shoe companies use advertising to make you buy their shoes. This Ad presents the promotion for Under Armor using the famous athlete Stephen Curry to endorse this brand to give young athletes the illusion they can play basketball the same way as him. Which will make the young athletes buy the shoes without any doubt and the reality of it is that these young athletes are going to be really disappointed. They aren’t going to play like Stephen Curry or any other famous basketball players endorsing their shoes, but give these young basketball players confidence to be able to play at
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He has phenomenal ball handling skills and is a lights out shooter with tremendously range. Best of all he is so explosive beating his defender all the time and finishing like nothing to the rim. He is the best player and shooter in the league currently. People all over the world who watch basketball know who he is especially people who play the game. Stephen Curry needs to play every game in his top performance so his basketball shoe needs to be able to fit his needs in order to perform at his best. Stephen curry signed with under armor because they care about him and his needs unlike the other shoe brands that contacted him like Nike. So once the shoe was created they made Stephen Curry wear the shoe, so his fans/people will notice when he playing in the court. Later on he endorses his shoe to multiple foot wear companies like foot locker, finish line etc.. so young basketball athletes would buy his shoes. Two weeks ago I went to foot locker in the Panorama Mall to observe people buying shoes. As I walked inside, the basketball shoes stood out because the lights are pointing straight at them, which brings out the bright colorway of the shoes. As you see the basketball shoes, the Advertisement of famous athletes wearing the shoes are around the basketball shoes and foot locker made sure that the advertisement are huge, so you can notice it. The store itself is black, so the shoes and advertisement stand out to the people when they are in the
He has phenomenal ball handling skills and is a lights out shooter with tremendously range. Best of all he is so explosive beating his defender all the time and finishing like nothing to the rim. He is the best player and shooter in the league currently. People all over the world who watch basketball know who he is especially people who play the game. Stephen Curry needs to play every game in his top performance so his basketball shoe needs to be able to fit his needs in order to perform at his best. Stephen curry signed with under armor because they care about him and his needs unlike the other shoe brands that contacted him like Nike. So once the shoe was created they made Stephen Curry wear the shoe, so his fans/people will notice when he playing in the court. Later on he endorses his shoe to multiple foot wear companies like foot locker, finish line etc.. so young basketball athletes would buy his shoes. Two weeks ago I went to foot locker in the Panorama Mall to observe people buying shoes. As I walked inside, the basketball shoes stood out because the lights are pointing straight at them, which brings out the bright colorway of the shoes. As you see the basketball shoes, the Advertisement of famous athletes wearing the shoes are around the basketball shoes and foot locker made sure that the advertisement are huge, so you can notice it. The store itself is black, so the shoes and advertisement stand out to the people when they are in the