In our modern age of mass communication, the keys of culture and social values have been handed over to personalities in the media. Historically, the American media industry has significantly been criticised for its underrepresentation of minorities and even recently has this aspect been everso highlighted with the many debates about instances of issues relating to whitewashing in films, portrayal of stereotypes and lack of recognition for minority talent. In certain pockets of the entertainment industry such as Hip-Hop, persons of color have been key figures in taking the culture forward. One such figure whose influence has spread over to other social structures of politics, social issues of minorities and religion is the rapper, …show more content…
In his talk, he is filled with passion and energy in encouraging the youngsters to understand the spirit of sportsmanship; he repeats “Today is about coming together as a family” highlighting his co-orientation with the crowd and often poses rhetorical questions asking for ‘Yes coach’ chants from the crowd confirming his authority and trust. Then, he highlights the importance of education in the sports industry and promises a scholarship for anyone who achieves a 4.0 GPA. His talk is followed by a loud round of applause and cheers from the young crowd. In another public discourse, on Saviours Day convention in 2009, Snoop Dogg addressing thousands of key religious figures in the audience, cites that his attendance is for the betterment of both the hip-hop and the black community. His speech thanking Louis Farrakhan garnered a standing ovation and unstoppable cheering from hundreds in the audience. This incident helps us understand the factor of trust and dynamism in his rhetoric and the success of his old promise in bettering his community through his personal transformation. Snoop enables the black community through his role as a critical social commentator as well. Recently, in a mobile phone video recording released online, Snoop is seen explicitly condemning the …show more content…
In a New York Times interview when inquired about the reasons behind his soft delivery style the rapper says, "I don't rap, I just talk. I want to be able to relax and conversate with my people." Such a statement only hints toward this man’s irreplaceable identification with his