Shopbot Case Study

1682 Words 7 Pages
Home appliance cybermediaries who charge a fee for arranging or directing exchanges over the Internet as an outsider, where the cybermediary does not take ownership of or own the merchandise or services.
Shopbot(www.shopbot.co.nz/) and Reduto(reduto.co.nz) are the two cybermediaries for home appliances.
Web Shopbot is automated strategy that permits customers to effectively hunt down costs and products attributes from online retailers. Some business sector onlookers have anticipated that shopbots will advantage customers to the disadvantage of retailers. Shopbots will profoundly decrease customer search costs, minimize retailer chances to separate their items, and therefore will drive retailer edges toward zero. Due to E-business pressure
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Part (B) – Benefits provided to the consumer
 Convenience: Where else would you be able to do shopping, even at midnight. You don 't need to hold up in a line or hold up till the shop assistant helps you with your buys. You can do your shopping in minutes regardless of the possibility that you are occupied, aside from sparing time and maintaining a distance from crowd. Online shops give us the chance to shop 24 x 7 furthermore compensate us with 'no pollution shopping.
 Better price with heaps of variety: It provides variety of product and services from all different direct manufactures creating a competitive price market.
 Lower the expenses: It reduces the extra expense like eating outside during shopping, travelling expenses and even spontaneous shopping expenses too.
 It allows customers to search for prices and product characteristics at the single click of the button. Customer already decide which product they are interested in which needs to be entered into the search engine and then just
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It distinguishes which income source to seek after, what quality to offer, how to value the worth, and who pays for the quality.
Shopbot and Reduto websites uses the referral revenue model for their profitability.
Referral revenue works on the concept of level of trust customers have on online advertising. Trust gets created by recommendation. Referral revenue model works on the same principle. Trust bounced when purchaser 's posted their recommendation on the web. For instance I am visiting one of the renowned restaurant in Auckland that I never been before. When ordering for the food I would like to ask the waiter for the recommendation for the specialty of this restaurant instated of asking directly to the owner of the restaurant who knows more about the food what he is serving in the restaurant. It’s the waiter’s recommendation what values because he knows what people likes and dislikes and he know the menu well. Waiter is well aware that if this suggestion would be good that will help him to earn good money as a tip. The Point here is waiter experience make the trust authority above the

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