Grube 2004). One of the reasons that teens have developed a desire towards drinking alcohol is that the media promotes. No Matter where in the world you go there’s bound to be an ad promoting alcohol. This is because alcoholic industries spend $1.5 billion in advertising in the U.S. alone. On average children ages, 14-18 watch about 20 hours television each week. Researcher for the NBIC, Christenson Henriksen, had determined that nearly 77% of televised programs had references to alcohol in them. Also in recent music hip-hop and pop the references jump up to near 50%. That means that almost half of them music kids listen to have reference to just alcohol. With music also come along celebrities and iconic figures that the media mostly portrays as rich alcoholics who love to party and have everything that can make a person happy. The Alcoholism: Clinical & Experimental Research asked 30 boys and girls to listen to pop songs recorded in 2005-2007, participants who liked the songs and remembered a number of alcoholic brands mentioned in the music were up to twice as likely as others to have binged at least
Grube 2004). One of the reasons that teens have developed a desire towards drinking alcohol is that the media promotes. No Matter where in the world you go there’s bound to be an ad promoting alcohol. This is because alcoholic industries spend $1.5 billion in advertising in the U.S. alone. On average children ages, 14-18 watch about 20 hours television each week. Researcher for the NBIC, Christenson Henriksen, had determined that nearly 77% of televised programs had references to alcohol in them. Also in recent music hip-hop and pop the references jump up to near 50%. That means that almost half of them music kids listen to have reference to just alcohol. With music also come along celebrities and iconic figures that the media mostly portrays as rich alcoholics who love to party and have everything that can make a person happy. The Alcoholism: Clinical & Experimental Research asked 30 boys and girls to listen to pop songs recorded in 2005-2007, participants who liked the songs and remembered a number of alcoholic brands mentioned in the music were up to twice as likely as others to have binged at least