The greatest influence in today’s image conscious society is media. This collection of images is often a tool for society to learn about the world around them. From Sesame Street to the local news, Television in particular in its wide range accessibility has become a mass messaging tool, depicting all parts of life, for both men and women. The portrayal of each sex can have a profound effect on how viewers develop their understanding of gender. With statistics year after year pointing to a lack of female representation in the media along with standard traditional characters of both genders embracing stereotypical roles and these roles being over emphasized in male and female relationships show how much the media can perpetuate unrealistic,
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Since the 1950s, women are mainly seen as housewives, caretakers, and maids. Although some women are happy living in these roles, it is yet another way that society has shaped the role of women through the media. The Bachelor has allowed television to design, the role of women in American’s conscience. The essay, Ma(s)king identity in the New Millennium, decodes gender codes as “a culturally constructed system that prescribes the appropriate roles and behavior for men and women in society” (492). In a show whose basis is to have a male decide what he wants out a field of 25 women reflects exactly the most traditional form of male, female roles. The Bachelor in supporting these negative gender roles has reduced women to a competition of who will be the best spouse. The main focus of the program is the notion that men are in charge. Whether it is host Chris Harrison, who is the face of the show and controls a lot of the major decisions on the show or the bachelor himself, who’s role is to decide the fate of …show more content…
America accepted that housewives and women could also be working women, but when wartime was over it was evident that society had only made a temporary exception. Thousands of women were once again banished back to the home, refitted with the “homemaker” moniker. A tradition that has evolved through the decades to still be relevant today. The practice of identifying or labeling women has survived even as women have found a larger place in society and the media has manipulated this custom to achieve better ratings. The Bachelor helps perpetuate unhealthy relationships between women by using degrading labels and stereotypes to fabricate drama. By every woman presented through similar descriptions. Author Susan Douglas again puts into perspective what that means for viewers. “The show, in essence, offers highly normative female “types” into which most women allegedly fall and ropes viewers into damming certain behaviors while applauding others” (Douglas). The regular audience of the show can likely already identify the type of women seen on the show each season. From the single mother to the crazy drunk it is evident that these women once again fall victim to labels, given to them based on their worst traits and not their qualifications. It is also another way the media can find a way to steer society along their agenda. By identifying to viewers and society that the lifestyles of
Since the 1950s, women are mainly seen as housewives, caretakers, and maids. Although some women are happy living in these roles, it is yet another way that society has shaped the role of women through the media. The Bachelor has allowed television to design, the role of women in American’s conscience. The essay, Ma(s)king identity in the New Millennium, decodes gender codes as “a culturally constructed system that prescribes the appropriate roles and behavior for men and women in society” (492). In a show whose basis is to have a male decide what he wants out a field of 25 women reflects exactly the most traditional form of male, female roles. The Bachelor in supporting these negative gender roles has reduced women to a competition of who will be the best spouse. The main focus of the program is the notion that men are in charge. Whether it is host Chris Harrison, who is the face of the show and controls a lot of the major decisions on the show or the bachelor himself, who’s role is to decide the fate of …show more content…
America accepted that housewives and women could also be working women, but when wartime was over it was evident that society had only made a temporary exception. Thousands of women were once again banished back to the home, refitted with the “homemaker” moniker. A tradition that has evolved through the decades to still be relevant today. The practice of identifying or labeling women has survived even as women have found a larger place in society and the media has manipulated this custom to achieve better ratings. The Bachelor helps perpetuate unhealthy relationships between women by using degrading labels and stereotypes to fabricate drama. By every woman presented through similar descriptions. Author Susan Douglas again puts into perspective what that means for viewers. “The show, in essence, offers highly normative female “types” into which most women allegedly fall and ropes viewers into damming certain behaviors while applauding others” (Douglas). The regular audience of the show can likely already identify the type of women seen on the show each season. From the single mother to the crazy drunk it is evident that these women once again fall victim to labels, given to them based on their worst traits and not their qualifications. It is also another way the media can find a way to steer society along their agenda. By identifying to viewers and society that the lifestyles of