History
During 1962 in Brookfield, Wisconsin, Max Kohl opened his first department store, Kohl’s. With its opening emerged a new experience for shoppers. Shoppers were now able to find everything from shoes, car accessories, candy to sporting equipment in one place. Prior to its opening, Max Kohl had established the largest supermarket chain in the Milwaukee area. Towards the late-70’s, BATUS, Inc. took complete control by buying 80 percent in the Kohl’s supermarket and department stores. During the mid-80’s, BATUS sold the Kohl’s supermarkets to Great Atlantic and Pacific Tea Company and they later closed all the supermarkets by 2003. During the late-80’s, BATUS was unable to endure the increased pressures of a growing …show more content…
A management group of investors purchased the Kohl’s department stores from BATUS and to form the Kohl’s Corporation. From this investment, they acquired 40 stores, over 5,000 associates and $300m in annual sales. In 1992, Kohl’s Corporation with 11.1m shares completed its initial public offering (IPO). Over the years after completing its IPO, Kohl’s Corporation’s has experienced stock splits of 2 to 1, increasing its shareholder’s wealth The new management team expanded Kohl’s department stores into 3 new states and acquired 26 new stores from Federated Department Stores and increased its sales from $388m to $1b in the matter of 4 years (Our History, …show more content…
Each of the areas bring a unique way to organize and grow the company, while creating high profits; Amazing products is centralized into providing quality products that are relevant to the particular region. In order to make their incredible savings a success, Kohl’s offers special promotions throughout the year so every customer can get more for their dollar. The largest and best savings promotions for their products are Kohl’s Cash Promotions, being a credit card holder and a reward member. In order to have the greatest success from amazing products and incredible savings, Kohl’s has implemented easy experiences, personalized connections and winning teams. Easy experiences are able to be achieved by making their website compatible with tablets, PCs, smartphones, etc. and are continuously making improvements. Through making personalized connections, Kohl’s has made an environment that makes the customer fell like they are the main priority. Their winning teams consist of management and employees who are engaged in promoting and engaging persons and businesses into being a consistent customer. All these work together to make the best experience for Kohl’s’ customers (Kohl’s Corporation,