Introduction:
Olympic athletes seek above all to be successful in their sporting field, hoping to achieve the Olympic dream of achieving a place on dais for their country. In order to be successful however Olympians are required to complete intensive training and cooperate with like-minded health professionals whom help them achieve their goal. But how does a single athlete competing on the world stage comfortably afford the now regular necessities required to perform at their peak without being at a disadvantage due to monetary constraints? An Olympic athlete whom competes in the 100 metre sprint and receives a gold medal is open …show more content…
If the female athletes of the Olympics were paid and portrayed like the males of the football world it is likely that that world would be a far more harmonious place, at least in the sporting sector. Instead, the IOC defines their own term of the word only providing the funds necessary for their personal endeavors. In their eyes a successful Olympics is equitable to the public eye and what the public eye is unable to see or rather, uninterested in, becomes insignificant. Yes, the IOC does provide athletic bodies of respective developing nations with some form of monetary assistance with 90 percent of raised funds going to National Olympic Committees, International Sport Federations and Olympic Organizing Committees. The further 10 percent covering the IOCs’ own administrative costs, a quiet $600 million dollars to disperse between its 115 members over a four-year period. However the IOC remains firm of its not for profit organization status despite its holdings being placed in the elusive tax-exempt country of Switzerland. Kingstons’ argument can empathize with the above. It seems that the IOC have momentarily forgotten their own Olympic …show more content…
There are many additional benefits of transparency and clarity between athlete and ‘employer’. The ability to inform young athletes of fact based information regarding their career choices and discourage the possibility of misunderstanding the potential for a theoretically futile professional sporting aspiration. An increased availability of data would also allow for aspiring Olympians to gain the required support that they deeply need due to an increased response and understanding from the public. Finally, this information could bring clarity to the critical need of exploration into new business models and branding improvements including those more socially acceptable to the female sporting movement whilst providing information on further income