In Luis Poza’s article, “Arguing on the Internet”, as well as in a separate piece written by Deborah Tannen entitled, “For Arguments Sake: Why Do We Feel Compelled to Fight about Everything?”, the proposal is made that an argumentative culture is being heavily promoted in our current media. That the aggression of a two sided heated debate is the main takeaway …show more content…
Those that may not be totally convinced of the message may ease into adapting it because of the need to fit into a social group or by bridging the gap between their perceptions and beliefs with a dissonance reduction technique. The most effective argument would be prepared with the attitudes and behaviors of the audience taken into consideration and would not challenge their beliefs to the point of causing such a serious cognitive dissonance that it would not be subscribed