To Jay Heinrichs, author of “Thank You for Arguing”, rhetoric is a persuasive essential; and while used in the art of influence, it provides an undeniable amount of credulous logic. The rhetoric used in the time frame of this book pertains to many political debates and presidential campaigns. Politicians need to use the tool of rhetoric to sway their audience’s opinion. The communication made from a speaker to an audience is illustrated dealing primarily with credibility, and the logic concerned with the writers argument; rhetoric is the most powerful argumentative tool.
From the beginning, the author initiates himself as intelligent and reliable. He proves his liability by quoting famous people, which the audience can relate to because they respect the opinions of those people. David Hume states that the “truth springs from argument among …show more content…
Before the chapter opens, Heinrichs tells a “personal tale of unresisted persuasion” (Heinrichs 3). Automatically, this opens up the book as reliable because the author is using his own personal experiences of rhetoric. Having the persuasion be “unresisted” defines how it happened naturally, and how the authors practice of rhetoric led it to become normal, which is how he hopes the readers to feel as well. The personal example that the author gives is an argument with his son over whether he should go get their toothpaste. Heinrichs convinced his son to do what he wanted, while still making him feel triumphant. He achieved the “pinnacle of persuasion”, allowing both sides of the argument to feel paramount and victorious (Heinrichs 3). Heinrichs uses this credible logic to provide specific, practical evidence and supply a personal anecdote. This is a relatable, everyday situation, which grabs the reader’s attention. Since the reader is now paying closer attention, they will observe more critically the authors use of