Case Study : Pricing For Value Strategy / Basis Essay
• Value map
It enables to draw a visual map in order to position the product with respect to the competitors in the market.
• Product appraisal
A tool that enables to set price what your product really create wealth.
• Market portfolio
A comprehensive data set that compare the product to the competition from the perspective of the customers
• Value pricing chart
A graph that educates you that how much difference your product makes with respect to reference products in the markets
• Value selling tools
Enables to extract the full value of your performance advantage.
Summaries / analyse your individual contribution towards working papers, reports and presentations for the Team / Role Play Project since your Individual Report 1…