Euniece was the wife of publisher John Johnson and a executive at Johnson Publishing Company. She was best known as the founder and director of Ebony Fashion Fair, which was started in 1950, it was started as a hosptial fundraiser and later became an annual fashio tour that highlighted fashion for African American women that ran until the year before her death. Together with her husband John, Euniece established the Negro Digest in 1942, a magazine styled after Reader’s Digest, the rapid growth of her first publication encouraged them to create Ebony, a monthly magazine designed to emulate Life and it’s style of bodly photographed front cover. Johnson was the one who suggested that the magazine be named for the dark wood. By the time of her
