Lobeto Fernando
English 1101
June 8, 2017
The video advertisement shows a significant sexist problem between how men should be staying home watching sports and women should be the ones out shopping. In the commercial the advertiser who is talking about the couple makes it look like men are not supposed to be out with their girlfriends while shopping. The advertiser also depicts how men can’t have an opinion in what women like. The advertisement shows the stereotype that women are not interested in sports and all they care about is shopping but some women actually do like sports and enjoy playing sports.
The ad seems to be proposing the man as a weakling because he is out shopping with his girlfriend and not doing what …show more content…
It seems like women are all about shopping and can’t enjoy a good game. She is being portrayed as a typical woman who loves shopping and doing typical girl stuff. Some women are portrayed as the type that can’t do anything that deals with sports or even knowing anything about sports. The only thing that women are supposed to be interested in is clothes, shoes, and makeup. There are some women who do enjoy sports and shop as well. There are even some women that don’t even like shopping and prefer to play sports. The advertisement shows false facts about women and the hobbies they are …show more content…
When Jason gave his option about what to pick, the advertiser made it seem like Jason shouldn’t be choosing what scented candle smells nice or what would be nice to buy. This shows how men shouldn’t be out shopping with their girlfriends and giving their opinions about what to buy. This also shows how men aren’t supposed to be able to help their women picking scent candle or any other feminine products. This ad portrays that men are all about sports and shouldn’t interact with other hobbies like art, clubs, etc. Sports is supposed to be the language of men. This video is stereotyping men by saying men shouldn’t be dragged by their girlfriends instead they should be home on the couch watching sports. Some men can look for house items that are helpful for the house. They don’t necessarily have to do female shopping but they can look for furniture, cooking supplies, house tools, etc. This would help the girlfriend because the girlfriend wouldn’t have to worry about what is needed for the house. The girlfriend can enjoy her time while shopping. Both the girlfriend and boyfriend can go together and look for house items that are not gender