The Skin Care Business - Chapter 22

Front 1

What are the basic business principles with which you will need to become familiar if you decide to operate your own business?

Back 1

Accounting, Finance, Business and tax laws, Insurance, Human Resource Management, Sales, and marketing

Front 2

Increased capital for investment. Larger pool of skills and talent to draw from.

Shared responsibilities. These are all benefits of what...

Back 2

Partnership

Front 3

True or false. A corporation must have at least two stockholders

Back 3

False

Front 4

Having the ability to establish your own business with minimal investment is an advantage of what?

Back 4

Booth rentals

Front 5

What should you look for when selecting a location for your business

Back 5

Visibility and accessibility

Front 6

True or false. Clients that are pleased with your services may still seek another Salon if they have difficulty finding parking near your business?

Back 6

True

Front 7

When choosing the location for your salon it is usually best to look for an area that has a limited what?

Back 7

Number of salons and spas

Front 8

What is the difference between revenue and profit?

Back 8

Revenue is money coming in. Profit is money left after paying bills

Front 9

Durability safety utility and appearance are important factors to consider when purchasing what?

Back 9

Furniture, equipment, and fixtures

Front 10

You should understand the risks involved and take preventative measures before doing this

Back 10

Buying an existing business

Front 11

Creating this helps those responsible for closing or opening the salon to be aware of all the necessary measures required to lock and secure the premises

Back 11

Security checklist

Front 12

This protects your business against unforeseen events such as malpractice, liability, disability, fire, burglary, theft and business interruption

Back 12

Insurance

Front 13

When you own your own Salon you must make certain that all Personnel practice within the boundaries of their what

Back 13

Professional license

Front 14

Managing finances well. Developing solid business management skills.

Creating prices based on value. Working cooperatively with employees.

Developing positive customer relations.

These are all important factors for what

Back 14

Keeping a business running smoothly

Front 15

Before you can determine a price for goods and services you need to understand what

Back 15

Value

Front 16

Who is someone that is trained in financial record-keeping and follows proper standards

Back 16

The bookkeeper

Front 17

This is used to track miscellaneous and cash expenses for tax reporting purposes

Back 17

Cash journal or petty cash notebook

Front 18

Analyzing what two things can provide useful information for tracking customer Trends and performing marketing tasks

Back 18

Sales & services

Front 19

Is the job of the _____ to promote Goodwill, install client confidence, and ensure satisfaction

Back 19

Receptionist

Front 20

To perform treatments is typically part of the receptionist role in a salon true or false

Back 20

False

Front 21

What is generally the main job of a receptionist

Back 21

Greeting clients, answering phones, book appointments, scheduling, recommend products and services, tell clients about policies and procedures

Front 22

You should use a pleasant natural tone of voice When What

Back 22

Answering a phone

Front 23

How far in advance should you confirm appointments

Back 23

24 to 48 hours

Front 24

The Restriction of the use of what in the salon is beneficial for both clients and service providers

Back 24

Cell phones and other technology

Front 25

efficiently run salons provide employees with clear expectations true or false

Back 25

Truth

Front 26

What type of skills can you learn from various sources

Back 26

Management skills

Front 27

These are items that are used to conduct business operations on a daily basis

Back 27

Consumption supplies

Front 28

What are employees and staff known as

Back 28

Personnel

Front 29

This is a manual or set of instructions designed to standardize operations

Back 29

Procedural guide

Front 30

This is planning and developing of relationships to achieve a certain desired Behavior

Back 30

Public relations

Front 31

These are available for sale to clients

Back 31

Retail supplies

Front 32

What is it called when you use the internet to effectively schedule appointments and make purchases online. Email is to all my email as _____ is to online scheduling and ordering

Back 32

E-commerce