Dominant Logic Essay

Improved Essays
1. What is the single most important thing you learned about business strategy this

term?

I think the single most important think I have learned this semester in regards to

business strategy is the critical importance of understanding your dominant logics. It hasn’t

been a featured topic we have talked about during the semester but at almost every step of

the process towards implementation strategies and after there was a hint about dominant

logics. The reason I think dominant logics are so crucial is because as we have discussed

during the first week of class that our dominant logics will then influence what our strategy

is. We will need to identify our dominant logics if we want to ensure that we are making the

right decisions
…show more content…
If you continue to believe this among other

shared assumptions. Sticking with you dominant logics may prevent you from moving

forward in the future. If you begin to get into a routine this makes it even harder to break

out of and realize what you’re doing. Also, by identifying your dominant logics and

challenging them it allows you to recognize new opportunities within your organization

which you have overlooked. Your dominant logics is basically filtering everything and not

allowing you to see everything for all that it is. Overall, dominant logics that become

companywide can be the scariest as no one within the organization will be able to identify

the potential downfalls of the strategic plan they are creating.

2. In the book Built to Last (The End of the Beginning) the authors talk about the idea of

alignment. What do they mean by that term, and how does it relate to strategy

implementation?

What the authors are talking about when they are discussing alignment is how you want

to make sure everyone in the organization is working towards the same goal. They discuss

how this is an ongoing process and that they it’s impossible to achieve complete

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