It’s interesting how often the problems associated with a failing company, or any kind of organization, come back to ego. The sad tale of Marissa Mayer’s most recent victim Yahoo is no different. Using a wealth of hubris and a belief that all things Yahoo must be of all mighty Mayer she has taken a wounded internet giant and turned it into a toothless hillbilly playing banjo on the front porch of the middle of nowhere.com. To cite her many faults using chapter nine in the text book would be an exercise in simply retyping the entirety of chapter nine. Following first, then leading springs immediately to mind as illustrated in A
Case Study in Poor Leadership “If you consistently tell people they are not leaders, don’t be surprised when they start …show more content…
Mayer’s continual insistence on micromanagement, from the article The Last Days of
Marissa Mayer, is shown by her insistence on being involved in some of the smallest decisions, such …show more content…
It causes problems with trust. How can her executives trust her with anything if she cannot trust them with the smallest of decisions? (2) Mayer has demonstrated autocratic leadership throughout her tenure at Yahoo. One such example was when Mayer forced management to remove an important, revenue generating ad from the site. She self-righteously claimed that it was due to her dislike of the customer experience. This shows very myopic vision of the customer experience. Frankly, decisions made based off this, in an internet environment, could mean all advertising must be taken down due to the damage it does to the customer experience.
Criticism is difficult for any person to handle. In the case of Marissa Mayer this is particularly difficult due to the size of her ego. I handle criticism much better than Marissa Mayer. That is easy for me to say, I have never arrived at work in the morning and had a procession of coworkers displaying “hopey, changey” handmade images of myself. Although they
Case Study in Poor Leadership “If you consistently tell people they are not leaders, don’t be surprised when they start …show more content…
Mayer’s continual insistence on micromanagement, from the article The Last Days of
Marissa Mayer, is shown by her insistence on being involved in some of the smallest decisions, such …show more content…
It causes problems with trust. How can her executives trust her with anything if she cannot trust them with the smallest of decisions? (2) Mayer has demonstrated autocratic leadership throughout her tenure at Yahoo. One such example was when Mayer forced management to remove an important, revenue generating ad from the site. She self-righteously claimed that it was due to her dislike of the customer experience. This shows very myopic vision of the customer experience. Frankly, decisions made based off this, in an internet environment, could mean all advertising must be taken down due to the damage it does to the customer experience.
Criticism is difficult for any person to handle. In the case of Marissa Mayer this is particularly difficult due to the size of her ego. I handle criticism much better than Marissa Mayer. That is easy for me to say, I have never arrived at work in the morning and had a procession of coworkers displaying “hopey, changey” handmade images of myself. Although they