The Weakness Of Disney: The Strengths Of Walt Disney

1548 Words 6 Pages
Introduction

Walter Disney was born in Chicago in 1901. He was known as an influential innovator and entrepreneur in the mid 20th century. He relocated to California, to partner with his older brother Roy Disney. Walt was the brain behind the creative characteristic of the partnership, while his brother Roy focused on the daily activity of the business and its finances. They borrowed a small sum of money in which they set up a studio in their uncle’s garage. That was the humble beginning of the Disney Brothers Cartoon Studio. Walt Disney Company, which is the biggest media and entertainment in the world, was founded On October 16th 1923 in Los Angeles California. In that same year Walt Disney signed a contract with M.J. Winkler to produce a series of Alice comedies, and so the release of the first Oswald the Lucky Rabbit cartoon and Steamboat Willie was produced and hence after that a mini film called Alice’s Wonderland which air in 1924. In November 1928 another well know, cartoon character that Walt Disney created was Mortimer Mouse, which the name was change later to Mickey Mouse, by Walt’s wife. Two years after the
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To retain this strength, Walt Disney offers to their employees a comprehensive total reward package that helps them to live the best, grow personally, and professionally. Rewards programs based on quality of work, length of service, community voluntarism, and employee of the month recognition. The organization needs healthy employees so they perform their jobs with efficiency, responsibility and giving everything they can. All these programs motivate employees to respond the way the company wants. Giving them the opportunity to grow inside of the company make possible to retain their employees because they don’t have to go and look for better job. If the company reward employees what they deserve, they will work at a hundred percent of their

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