Before the authors begin their main discussion, they state, “This study uses empirical evidence from the Cooperative Institutional Research Program (CIRP) freshman survey, the College Student Survey, and the higher Education Research Institute Faculty Survey” (802). By stating the surveys in which the data was found, the authors establish logos and ethos with the reader; someone reading the article may be more inclined to trust facts gathered by many other sources that are not directly related to the authors. Hewitt and Mariani use logic to be persuasive in their argument when stating, “Student orientation when leaving college is not significantly different from the population at large”(802) and immediately afterward states, “Our Analysis did find that other institutional and personal characteristics, including institutional control, gender and socio-economic status, have an effect on the changes in student political ideology” (803). With both of these statements back to back, the authors can make their argument to the reader in a way that makes the reader think, “So college faculties don’t necessarily affect student ideology, but common knowledge that people 's origins affect them is …show more content…
An apparent tone used by the authors is its impartiality. An impartial tone is largely due to the article’s lack of pathos. Though the article makes its argument to the reader, the data from studies is the center of the article, not the opinions of the author’s. Another tone present throughout the article is an academic tone. An example of academic tone helping the author 's argument can be seen when they begin the section on limitations to the study, “Though we are hopeful that this study contributes to ongoing debates about faculty ideology and indoctrination, there are some limitations to this study that should be taken into account by other researchers”(803). The authors creating an academic tone is effective to their argument. While authors utilizing this tone may be focusing on a certain audience such as other scholars, an individual reading this article who is not part of the academic community will likely be more inclined to agree with the