The aims of the Parkinson’s UK campaign is to raise awareness to the illness and to raise money to help find way to cure the disease. Alike to any Cancer campaign the aims are both to raise money in order to prevent this disease from occurring anymore throughout the UK. They also both are also trying to spread awareness to their particular campaign. However, Parkinson’s is not well known, despite currently having 127,000 people suffering from this in the UK. In the near future this number is set to increase. ‘By 2020 the number of people with Parkinson's will rise to 162,000, an increase of 28%’ - according to the Parkinson’s UK website. This means that the numbers are dramatically increasing and without much awareness to this particular campaign, it will keep rising. Affecting the majority of the older generation and a few hundred from the younger generation, this campaign is not getting enough recognition for the seriousness and harmfulness it is causing the UK. Although Parkinson’s may not end your life as it is a progressive disease, it will affect your life massively and is incredibly painful, there is medication you can take to minimise the pain, however, can cause hallucinations, deliriousness and outer body experiences, which for someone of older age, can be frightening and cause more mental harm than physical. Parkinson’s UK, reaches 1 of the 5 health promotions, which is ‘Encourages Safety, this will reduce bad accidents from happening’. Parkinson’s can cause many people pain and Hallucinations, if unaware of the seriousness of Parkinson’s, Many people can be put in life threatening situations, Here are some examples: An old man maybe crossing the road, if a sudden pain comes out from nowhere whilst crossing, it may cause his muscles to stiffen putting him into extreme danger, if a fast car comes by and doesn’t immediately notice the man, break and offer him help, he’ll unfortunately, run the old man over. Another example, is maybe a Lady, middle aged, recently diagnosed with Parkinson’s, a Single parent, Child is upstairs and house is silent. She is cooking dinner, and just to make sure is cooked, she tries some. Due to, Parkinson’s effecting the brain, the nerves and the reflex neurones, which may cause muscle stiffening and in worse case, may cause the muscle to stop working completely, the middle aged lady chokes on the tiny bit of food. This is because of the muscles in her throat, no longer work, this also means she can’t try to cough it up or get it out because there is no muscle, meaning, she will choke in silence, the child won’t hear and she won’t get help. The campaign tries to help every occasion in which life threatening situations occur. As because Parkinson’s itself doesn’t take your life away, it shouldn’t make be a cause of why. The campaign uses shock tactics and testimonies to gain awareness from the citizens of the UK on their website, when onto the website they give out help and information from health professionals. People with Parkinson’s usually go through Medical intervention, such as physio, this is in order to try to un-stiffen their muscle as much as they can, this can be extremely important. If Physio is not taking place, their life expectancy can be slashed in half, …show more content…
It benefits an individual because they offer treatment, exercise and support to help them try to live as long as possible. And it benefits the nation because it offers everyone information and support for those who have friends or family member’s struggling with the disease, as it can also be a stressful and upsetting time for them. I believe that TV adverts will be most successful, simply because the UK watch a lot off TV and with emotional and shocking adverts, it can trigger a lot of people sitting at home. I think in this case a screening is more important that health risk advice because it is an illness and a screening can improve the stability of someone’s future if they find out they have been diagnosed. I do not believe there is a better method because this benefit both Nation and an individual at the same