New Media Influence On The Voting Process

Decent Essays
The use of the Internet and communication networks is allowing a better-informed voting population. It is also directly impacting the democratic process by influencing participation in the political means such as during election times. New media is nowadays a very important source of information for the majority of the electorate. While television remains the main source of election information, the Internet is gaining popularity for more than a third of voters during presidential campaigns and a quarter of voters during midterm elections .

New media influence on the mobilization of a more active electorate is perhaps its more important feature. Voters use media to participate more actively on the election process, as we have seen in the

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