C. Each for-profit corporation’s objective is to grow, increase revenues and expand its business. Groupon has shown a significant growth by performing mergers and acquisitions to expand the business; however, it has not been successful in maintaining a healthy financial position from a bottom line perspective. Although, the company has shown an increase is revenues in the four-year consolidated income statement (statement of operations exhibit 4), it has failed to generate profits each year since its inception in 2008.
In an assessment of Groupon’s financial performance compared to similar corporations, we can observe that Groupon gained competitive advantage over other companies in the same industry due to the marketing efforts and other …show more content…
Groupon has adapted to the diverse countries in which it operates. The company’s revenues in the international division reported a continuing increase of 36% and 60% in 2010 and 2011 respectively. In addition, due to the expansion of it operations, Groupon made certain adjustments to the way the company distributes its resources which include facilities and personnel.
F. The company has to adjust to different rules and regulations from multiple jurisdictions in which it operates in order to handle diverse global economic issues as well as consumer, marketing and privacy related policies. For example, Groupon faced several lawsuits for violations such as the misrepresentation of expense items in its statement of operations (income statement or P&L) that did not comply with GAAP which led to the reinstatement of the financial statements in 2012. In addition, the company was allegedly involved in litigation for violating consumer acts and state laws.
G. The role of a financial manager is to provide relevant financial information to decision-making executives for the short and long term goals of the company. For example, the financial manager is responsible for generating forecast reports of revenues, including capital budgets and cash
In an assessment of Groupon’s financial performance compared to similar corporations, we can observe that Groupon gained competitive advantage over other companies in the same industry due to the marketing efforts and other …show more content…
Groupon has adapted to the diverse countries in which it operates. The company’s revenues in the international division reported a continuing increase of 36% and 60% in 2010 and 2011 respectively. In addition, due to the expansion of it operations, Groupon made certain adjustments to the way the company distributes its resources which include facilities and personnel.
F. The company has to adjust to different rules and regulations from multiple jurisdictions in which it operates in order to handle diverse global economic issues as well as consumer, marketing and privacy related policies. For example, Groupon faced several lawsuits for violations such as the misrepresentation of expense items in its statement of operations (income statement or P&L) that did not comply with GAAP which led to the reinstatement of the financial statements in 2012. In addition, the company was allegedly involved in litigation for violating consumer acts and state laws.
G. The role of a financial manager is to provide relevant financial information to decision-making executives for the short and long term goals of the company. For example, the financial manager is responsible for generating forecast reports of revenues, including capital budgets and cash