Dwell Magazine Case Study

Improved Essays
History
Dwell is an American based magazine that is dedicated to modern architecture and design of homes. Launched in October 2000 by founder Lara Hedberg Deam, Dwell has since been published in numerous domestic and international titles, from Condé Nast Traveler, Los Angeles Magazine, Urbis, Vogue Living and Elle Décor UK (Wiki 2015). Dwell describes itself as being somewhere between an architecture trade publication and a consumer shelter magazine, pulling successfully from both of these audiences to form its current readership base of 325,000. With a vast array of the magazine’s content found across the company’s entire platform extending from print and digital to live events, e-commerce, research and other ancillary products (Gallow 2011)
…show more content…
While many design magazines are geared toward professional designers who work with high-budget clients, Dwell magazine is an interior design publication for people of all budgets and lifestyles. With a focus on modern styling, Dwell keeps up with current trends to help anyone satisfy their inner designer.
Each issue of Dwell magazine is also themed, covering a different topic every month. One month might offer the reader suggestions on efficient space planning, while the next month could focus on how to create a classical-inspired theme with a modern twist. The magazine also provides a marketplace section used for referencing specific pieces in the issue that may be of interest to the reader.
In addition to the magazine Dwell engages the community and promotes design on its website, design network, through a line of prefab homes, and at its annual Dwell on Design show in LA (Dwell
…show more content…
Dwell Media also publishes three special interest publications annually. The current subscription is priced at $19.95 a year or $31.95 for two years. Single copies may also be purchased. Dwell membership options cater internationally from hard copy to digital formats in a variety of ways. Currently there are over 1 million reads of Dwell Magazine, 1.8 million unique visitors monthly through Dwell Digital globally and 35,000 consumers and trade professionals to accessing Dwell through Dwell On Design and Dwell Home Tours (Dwell

Related Documents

  • Improved Essays

    Laehouse Research Paper

    • 239 Words
    • 1 Pages

    LAHouse looks like any other building on LSU's campus, however it is far from the usual campus buildings. The LAHouse is a lasting sustainable housing and development educational exhibit. It has more comfort, durability, environmental quality, safety and better health with less energy, water, pollution, waste, damage and loss. It is Louisiana's best resource for people who are interested in building safer homes while consuming less energy. There are different types of construction used in LAHouse.…

    • 239 Words
    • 1 Pages
    Improved Essays
  • Improved Essays

    Carson Manor Case Study

    • 892 Words
    • 4 Pages

    Mr. Peterson, and the director of social services, Mr. Davis to prepare an internal report. The requested internal report revealed that cost per bed for Carson Manor is approximately 14 percent higher than the state average. The report also highlighted that due to the absence of a patient classification…

    • 892 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    There, I lived there, I nodded” (p.392). This question helped her to push harder to get real housing; one she can show to anyone without feeling…

    • 1041 Words
    • 5 Pages
    Great Essays
  • Improved Essays

    Press release for whitewind cir boynton beach: http://www.brianpearlrealestate.com/listing/rx-10159944-10631-whitewind-cir-boynton-beach-fl-33473-valencia-reserve-lyons-west-agr-pud-9-for-820000/ Brian Pearl and co-listing agent Vini Antonacci, define the epitome of luxury real estate agents. They have recently listed and sold the Pamplona Grand property at full price in only two days. This lakefront property was upgraded in over $230,000 sumptuous luxury materials. Decorators Unlimited came into this build with their unique style that melds slick interior with a balance between contemporary and traditional design components. They installed a clean look in the kitchen with white cabinets, porcelain tile flooring, crown molding, custom window…

    • 795 Words
    • 4 Pages
    Improved Essays
  • Decent Essays

    Manufactured & Modular Homes in Sac City, IA Are you looking for a home within your budget? Look no further. At Ida Grove Homes, we offer affordable modular and manufactured homes for the Sac City, IA area. We are a located in Ida Grove, IA, approximately 50 miles east of Sioux City, and 120 miles northwest of Des Moines. We retail Schult and Wisconsin Construction homes, so they are built to last for many years to come.…

    • 370 Words
    • 2 Pages
    Decent Essays
  • Improved Essays

    Boston Jail Style

    • 595 Words
    • 3 Pages

    Completed in 1851, the Charles Street Jail was a collaboration between architect Gridley James Fox Bryant, widely considered Boston’s most accomplished architect of the time, and Rev. Louis Dwight, a prominent Yale-educated penologist whose travels shaped his interest in and advocacy for prison reform. Thought to be one of the best examples of the “Boston Granite Style” of the mid-19th century, the building “resonated with a strength and dignity appropriate for the era and for Bostonians’ sensibilities,” said historians. In 1973, after 120 years of housing some of Boston’s most notorious criminals, prisoners revolted because of poor living conditions and the jail was declared unfit and in violation of the inmates’ constitutional rights. On Memorial Day weekend 1990, the last prisoners were moved to the new Suffolk County Jail.…

    • 595 Words
    • 3 Pages
    Improved Essays
  • Great Essays

    Come Soft Rain Themes

    • 1710 Words
    • 7 Pages

    Once again, a futuristic home that dazzles the mind and confounds the imagination is presented. The Hadley's home embodies the very…

    • 1710 Words
    • 7 Pages
    Great Essays
  • Improved Essays

    Mothersbaugh’s rug series continues with the eclectic mediums of postmodernism, as well as his interest with consumer culture. He used images from his postcard diaries to create the imagery of the rugs and paired them with matching animations There is a message by Mothersbaugh about how to choose the best rug for your home next to the information labels of the rugs. This letter provides us with Mothersbaugh’s opinion on visual arts and consumer products. Visual art can alter the way people view consumer products due to being able to capture the attention of the buyer. This doesn’t depend on the content of the specific artwork but rather on general associations of luxury associated with the specific artwork.…

    • 249 Words
    • 1 Pages
    Improved Essays
  • Improved Essays

    James J Hill House Essay

    • 433 Words
    • 2 Pages

    History The James J. Hill House, which is a historical mansion built in 1891, continues to exhibit its historic value with regard not only its massive scale, but also the fine detail found in the stunning aesthetic detail throughout the national historic monument. Constructed and finished during the Gilded Age, visitors can be exposed to an incredible stage in American history, while also better understanding the great value this mansion held during the late 1800’s. F. Scott Fitzgerald Walking Tour For individuals interested in learning more about one of the most celebrated American writers in our nation’s history, this F. Scott Fitzgerald tour is seventy-five minute look into the writer’s marvelous past.…

    • 433 Words
    • 2 Pages
    Improved Essays
  • Improved Essays

    eath of Sherlene the Angel Eleven months ago I entered a beautiful home,and what many would consider , the home to be dark, dreary and creepy, this home was the total opposite and their in the home three hospice clients occupied the home. Also as of now you might have figured out that I'm talking about a hospice house and perhaps I am the hospice tech telling you about a true life event and you are exactly right. However: even though it was a hospice home it was different from most,the sun in this house ruled over darkness at all times and the smell of the house was that of fresh flowers in a garden. Also the house would sometimes smell of cinnamon and apples , in which the aroma was so aggressive , one would began to taste the apples and…

    • 799 Words
    • 4 Pages
    Improved Essays
  • Great Essays

    Written Analysis and Communication I Assignment 2: Decorative interiors Inc Submitted to Dr. Gita Chaudhuri By Nitu Rai Section B On 03.08.2014 July 23, 2006 To, Mr. Rocco Rapini Owner, Decorative Interiors Greater Toronto Area (GTA), Vaughan Canada Subject: Recommendation after analysis of various options for Decorative Interiors Inc.…

    • 1724 Words
    • 7 Pages
    Great Essays
  • Improved Essays

    2. The market entry strategies employed by IKEA in China and Japan are as follows: A market entry strategy is said to be the planned means of delivery of goods and services to a target market (Vineet 2013). Several market entry strategy are being employed by business entities and the include Joint venture, Exportation, franchising, Licensing, Outsourcing, and producing products in the target market (Wikipedia1 n.d). a. Market entry strategy of China IKEA in its entry into the Chinese market chose the joint venture approach which was as a result of the Chinese government foreign policy which encouraged foreign companies to team up with indigenous companies.…

    • 1494 Words
    • 6 Pages
    Improved Essays
  • Superior Essays

    “Consumers Are Almost Like People”: Interpellation, Ideology and IKEA In 1976, Ingvar Kamprad produced his manifesto, “The Testament of a Furniture Dealer”. The intention of the writing was to give instruction to his IKEA co-workers about how “to create a better everyday life for the many people” through the adoption “of [a] framework of ideas” designed to “be a beneficial influence on practically all markets” (1976, pp. 2-3). By adopting such an ideological position, IKEA has been able to create a discourse that shifts the problems produced by notions of consumerism and consumer capitalism into a discourse of choice, freedom and happiness. O 'Shaughnessy & Stadler argue that through “language, texts and representations” within genres, it is…

    • 1479 Words
    • 6 Pages
    Superior Essays
  • Great Essays

    Summarize the relevant background information from the case. Company recognition and customer service awards are great evidence of success in quality. With the vision of “inspiring life’s most meaningful journeys”, Ritz-Carlton is recognized as one of the most prestigious hotels and resorts in the world (Marriott, 2016). As the first and only hotel company to win the Malcolm Baldrige National Quality Award, Ritz-Carlton employees take pride in their renowned customer service skills.…

    • 1435 Words
    • 6 Pages
    Great Essays
  • Improved Essays

    Marketing Segmentation Marketing segmentation is a way for companies to efficiently use marketing dollars to advertise their product to a specific group of customers based upon similar needs or preferences they all share. In the article, Diversity Marketing: Better Targeting of Today’s Shoppers, authors Laura Mandala and Steven Schwadron assert that the use of diversity marketing can help retailers achieve more efficient use of marketing dollars. This paper will discuss the thesis and purpose of the article, explore the key points presented, and review the conclusion and recommendation offered by the authors. Lastly, this paper will offer an assessment on the articles overall quality and usefulness.…

    • 708 Words
    • 3 Pages
    Improved Essays