The audience is welcomed by a film and promotes the idea that fashion photography is no longer just about still images. Proceeding through a series of reverse-chronological layout, one room for each decade celebrating the designers, models and the photographers ruling the …show more content…
It was always aimed at an elite woman that can afford an expensive lifestyle and showed them more ways to spend their money through eminent advertising which holds a pivotal role and this promise was accomplished by the historic names in portraiture- Cecil Beaton, Edward Steichen, Irving Penn, Charles Sheeler, Lee Miller, Erwin Blumenfeld, Man Ray and many more. But in 1942, the the Vogue archive was recycled to help the war effort, losing all the gems by Steichen, Charles Sheeler, Cecil Beaton.
Most celebrated photographer of his day, EO Hoppe’s portrait of Lady Eileen Wellesley was one of the very first published photograph. But it was in 1914, when Baron de Meyer known as Debussy of the camera, was hired by Conde Nast on a salary of $100 a week, fashion photography began as a career. He photographed his subjects in artificial lights, aesthetic-looking sombre shadows, it became dazzling, playing extra ordinary tricks and his favourite would be Dolores- the first fashion photographer and his