First, I would like to discuss tone. Tone can be defined as the general manner of expression of the message. According to aristotle, tone is pathos and its primary focus is expression. Tone is so important when writing, because if someone does not like the tone of writing, they are likely to not finish reading the article or paper. Tone also can have an impact on the message that is being discussed in your writing. For example, I had to address an employee I supervised who was always late. The company had been lenient so far about the tardiness, but it was beginning to become a real problem. In the email I tried to relay a stern tone so that it was clear to this employee that late arrival would not be tolerated any more.
Credibility is very important in a business setting. Credibility was classified by Aristotle as Ethos, and …show more content…
You can never truly address all expectations, but the obvious ones are pretty easy to explain. Aristotle classified expectations as ethos, with a focus on social norms and anticipated outcomes. For example, I was in charge of announcing winners for our thanksgiving drawing at work. This was done after a large meal. I made sure to make the raffle as exciting and fun as possible including speaking to people about tickets all throughout the day and meal. When the time came to announce raffle winners, I first let everyone know that if they one prizes, they would not be available until after dessert. I also addressed the obvious expectation of how to pick up prizes if they were one. I told the audience that in the event they had a winning ticket, to meet in the lobby with the ticket after dessert to receive their