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8 Cards in this Set
- Front
- Back
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Genre: Introduction. |
-Define genre- A style/category of text including music, television and film. Each genre shares stylistic features and iconography that are there for both audience recognition and marketing purposes. -Use horror as an example - audience will identify the genre. |
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Paragraph 1: Rick Altman. |
-We define genre with two main elements, these make it easier for the audience to make assumptions: -Semantic - blood, dark colours, eerie music, mask, fast editing and dead body -Syntactic - female victim, male murderer, fear, death and a plot twist. -All of these things reinforce the genre and fans would be familiar with these things. The semantic elements connote violence, death and danger. Syntactic are expected and feelings of fear are enjoyed by fans. Conventions I learned helped me know my genre and audience. |
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Paragraph 2: Steve Neale. "One way of defining genre is as a set of expectations" |
-We can recognise a genre instantly when the target audience immerse themselves within a text holding a set of expectations that they are familiar with. -These ideas are learned from previous media texts of the same genre and they make assumptions based on existing knowledge. -My sequence of close-up shots shows how the victim is feeling and why, putting the audience in the victims position, something that is done in many thrillers. -Builds up to a cliff hanger ending like many trailers. |
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Paragraph 3: Steve Neale. "Pleasure is derived from repetition and difference; there would be no pleasure without difference" |
-Conventions are used in films to make them more predictable. -We subconsciously look for things that we are expecting to see, making us feel clever when we 'guess' right. -I used conventions such as a scary mask and dark setting, things that are expected so we can make informed assumptions. -Plot twist - my victim is killed rather than saved - unexpected - pleasure. |
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Paragraph 4: Daniel Chandler. |
-We create texts with the idea audience in mind. -We understand the point of view that they see it from. -I researched my audience so that I knew what would appeal to them. -My main character in her early 20's is a similar age to my audience so they may be able to relate and feel her emotions along side her. |
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Paragraph 5: Daniel Chandler. "Embedded within texts are assumptions about the idea reader, including their attitudes towards the subject matter and often their class, age, gender and ethnicity" |
-What we see in a text is actually what we want to see because the producer has done their research. -I also used males as the dominating characters, adding to the stereotype that males are stronger and more powerful. |
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Paragraph 6: Laura Mulvey |
-Virgin/whore dichotomy. -Women are shown in a way that males want to see them (male gaze). -I have chosen to use a female as the victim as this would be familiar to my audience as it is something most thrillers do. -My female character is both put into danger and helped by males, suggesting that they have power. -Damsel in distress. |
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Conclusion: I have supported genre theories. |
-My film trailer support the theories, defining my film as a typical thriller. -My audience will find pleasure in noticing characteristics that they are familiar with. -Genres are a way of characterising texts for audiences and for them to recognise elements that reinforce this genre. |
