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28 Cards in this Set
- Front
- Back
Verbal Communication |
The more often we talk to someone, we think we know the person (as verbal communication goes up, uncertainty reduction goes down) |
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Nonverbal Warmth |
The more friendly a person appears to be, the less uncertain we are about getting to know the person. (A nonverbal warmth goes up, uncertainty reduction goes down). |
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Reciprocity |
The more we reciprocate information, the more we think we know the person. If we share information and the other person does not, then we suspect that the other person is hiding something from us. |
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Similarity |
The more similar a person is to us, the less the need for us to get to know the person. We think we know people who are similar more than we know people who we think are different. |
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Liking |
The more we like a person, the less there is a need to reduce uncertainty. The more we dislike a person, the greater the need for us to get to know the person. |
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Shared network |
The people in our social networks are people that we think we already know. There is no need for uncertainty reduction among people in our social network. People outside our social network are people that we think we don’t know and can get to know or reduce uncertainty about. |
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Narrative Paradigm Theory |
-Human beings are natural story tellers. -Stories are used by us to understand and explain things. -Stories are used to pass on important information from generation to generation. -People are more easily persuaded by a good story than facts and statistics |
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Important components of a story |
Coherence-The sequence of the events must make sense. Fidelity-Believability of individual events (we must believe every event for the story to make sense). |
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Aristotle’s Rhetoric |
Ethos (credibility/trustworthiness)-Persuaded by the speakers who are perceived to be ethical, honest, credible and trustworthy. Logos (evidence and reasoning)-We are best persuaded by claims that are supported by sound evidence and logical reasoning.
Pathos (emotions)-Certain emotions make us persuasive than others |
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Fish vein and Ajzen’s Theory of Reasoned Action |
Attitudes-Predisposition to act towards an object, event, or person in a positive or negative manner. Values-The degree of worth that we attach to an object, event,or person. The more worth it has to us, the more we value it. Beliefs-Something we assume to be true. Actions-Something that's done because of our beliefs, values, and attitudes. |
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Festiger Social Comparison Theory |
We compare ourselves to other people and persuade ourselves to change.
Social Comparison-If our friends believe we something we are likely to believe it/ but if we don’t, we won’t believe it. Riskiness in Groups-When we are in a group situation and observe others being risky, we are influenced to be risky like them. Novel Arguments-We are persuaded by arguments that we have never heard before than arguments we have heard throughout time. |
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Contradiction |
When you have two opposite things that cancel each other out. Ex: Sweet & Sour, black & white |
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Opposition |
When two opposing sides neutralize or cancel each other. |
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Unified Polarity |
When the meaning and existence of two things depend on each other. |
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Dynamic Interplay (tugs and pulls) |
Each opposite tends to want to influence the other side. Opposites attract and pull away. |
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Types of Dialects |
Integration vs Separation-We have to do things together, but at the same time give each other space. Novelty vs Predictability- Being spontaneous vs being consistent Privacy vs Transparency-Sometimes we have to keep things private and sometimes we have to reveal things to the other person |
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Founder of Semiotics |
Charles Sanders Pierce |
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Founder of Proxemics |
Edward T Hall |
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Kinesics |
Ray Birdwhistle |
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Paralingustics |
George (G.L) Trager |
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Social Penetration Theory |
Irwin Altman and Dallas Taylor |
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Uncertainty Reduction Theory |
Charles (Chuck) Berger |
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Narrative Paridgm Theory (Founder) |
Walter Fisher |
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Rhetoric |
Aristotle |
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Cognitive Dissonance Theory and Social Comparison Theory |
Leon Festiger |
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Theory of Reasoned Action |
Martin Fishbein and Icek Ajzen |
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Dialectical Theory |
William (Bill) Rawlins |
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Dialectical Theory |
Leslie Baxter |