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9 Cards in this Set
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Carey's Cultural Approach to Communication |
Transmission -movement goods/people information -Info space and time for control -Sender and receiver -Sending, Transmitting, Giving info to others Consequence: creates insignificant opinions Ritual -Old fashion, conservative understanding -A sender and receiver -beliefs, morals, values -Scorpio rising, no narrative, routines no idea -Society in time Consequence:prescribe new meaning to things through community |
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Choose 2 theorist of medium theory |
Medium Theory- understanding of media in modern times convey messages through different channels, mediums Medium is more important than the content/message Harold Innis 1st media theorist combos of media and materials control over space and time Media biased time: economic and political power in centers of authority Time: knowledge over periods of time Media biased space: decentralize and spread an empires power space-binding: knowledge across globe focus on medium McLuhan society shaped by media technologies available media as extensions of self medium is the message medium shapes and controls human association |
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McLuhan hot and cold media |
biggest dif is participation and effort required Hot media: LESS effort, single sense, book Cool media: multiple senses, TV formalist, quality of media 4 AGES oral, literate, print, electronic use to separate hot and cold, importance on how we interact with media help medias out so dont cancel out |
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Frankfurt school Culture industry and Debord's spectacle |
FS: all cultural items have been standardized and so have consumers repress imagination, legitimize social inequalities consumer falls victim to what is offered to them spectacle- concerned with social relation among people that is produced by consumerism no difference between real life and false represented one (the spectacle) life is only a representation culture industry covers reality, hiding real conditions of society behind veil of ideology Frankfurt: reality through cultural commodites consumed Debord: reality authentic replaced by representation appearance of having |
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Enzensberger new media |
1970 technologies before and around then focus on cameras - collective production make freer available to public mass participation document what is happening social and political movements to change status quo need to experiment with new media no fear of capitalist manipulation |
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Modernity and mass media |
modern follows traditional societies modernity begins 15th century with printing press Modernity three phases: 1) beginning of 16th century regular people in mod life 2)17-18 century people have social political and economic power for first time 3) 19-20 century globalization, society industrializes industrial capitalism as economic model cinema as product of modernity and space where modernity is studied modernity as images of chain production: chaplin film |
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Scorpio rising |
no strict narrative, sense of progression, scoprio rules sex organs and machinery phallic (traffic cone between legs) to nazi symbols importance of uniforms, ideology, and friendship outlaw spirit in movie of jesus christ careys ritual model shared belief, uniform, bikes, iconography |
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Work of Art Benjamin |
aura, loss and gain, authenticity and originality to reproduction and mass production positive photo, brings some aspects not seen by naked eye against- art is unique in its existence at place where it happens to be, determined by history destroys uniqueness due to copies, everyone can attach different meaning loss gain art and social life together loss it loses uniqueness gain causes more to study Benjamin cares about way that people read different images cultural industry controls art- adorno and hork art for profit, capitalism exploitative meaning of art itself is lost |
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Althusser |
a determinist, no free will ideologies are circulated by agencies (media) construct peoples identities ideologies control us, pre defined ideas gender, sexuality, etc. ideology interpellates us !!! makes us subjects join groups to be with others, students state apparatus - the ruling class has power over subject class repressive state apparatus- police, judiciary, army, power through consent physical violence ideological state apparatus- religion, legal system, education, family, uses ideologies to legitimize it ideology persuades workers to accept inequalities, be submissive to positions in society, wont challenge capitalism |
